Venues & Hospitality
Senior Sales & Event Manager - Excel
Mid Level
London, United Kingdom
in office
Full time
Job description
About the Role
The Senior Sales & Events Manager leads, coaches and develops a team of Sales & Events Managers, Executives and Coordinators at ExCeL London Hospitality (ELH). The role is responsible for driving the commercial performance, client experience and operational accuracy of the team's event portfolio, while also managing a personal portfolio of high-value accounts. The post holder acts as a senior point of contact and escalation lead for key clients, works closely with the Commercial team to support targets and forecasting, and deputises for the Head of Sales & Events when required.
Key Responsibilities
- Lead, coach and develop the Sales & Events team, setting clear objectives, managing performance and supporting individual growth and succession planning.
- Build a high-performing, motivated team through regular communication, feedback, recognition and effective workload management.
- Manage a portfolio of high-value client accounts, acting as a senior point of contact and escalation lead for complex queries and complaints.
- Build strong client relationships, ensuring exceptional customer experiences and gathering feedback to drive continuous improvement.
- Drive commercial performance and revenue growth, monitoring sales targets, identifying opportunities and encouraging upselling and cross-selling.
- Oversee event planning and delivery across the team, ensuring tailored proposals, effective pre-event coordination and successful event execution.
- Work collaboratively with internal departments, including Operations, Culinary, Logistics, Staffing, AV and Finance, to ensure effective communication and seamless event delivery.
- Monitor financial performance, forecasting, pipeline accuracy and debtor control, escalating any commercial, financial or operational risks.
- Maintain high standards of operational accuracy, ensuring proposals, event documentation, handovers and compliance procedures are completed correctly and on time.
- Champion innovation and sustainability, developing new event concepts, improving team processes and embedding ESG practices while ensuring compliance with all company policies and regulations.
Required Experience & Qualifications
- GCSE (or equivalent) qualifications in English and Maths.
- Significant experience managing event portfolios and client accounts end-to-end at Sales & Events Manager level or equivalent.
- Proven experience leading, supervising or developing teams within a sales, events or hospitality environment.
- Demonstrable track record of achieving revenue targets, sales conversions and commercial objectives.
- Excellent communication and interpersonal skills, with the confidence to engage and influence senior stakeholders.
- Strong leadership and coaching abilities, including providing constructive feedback and adapting management style to individuals.
- Excellent organisational and planning skills, with strong commercial awareness, forecasting and understanding of costs and margins.
- Confident, approachable and empathetic, with the ability to remain calm, decisive and solutions-focused under pressure.
- Self-motivated and ambitious, with a passion for quality service, creative thinking and collaboration.
- Flexibility to work evenings and weekends when required.
Preferred Skills
- An HND or degree in Events, Hospitality or a related subject.
- Experience in exhibitions, conferences or large-venue catering.
- Knowledge of CRM and booking systems.
Salary
- Competitive salary with bonus and full company benefits.
Benefits & Perks
- 23 days' annual leave plus bank holidays, your birthday off, and a holiday purchase scheme.
- Healthcare and wellbeing cover including Aviva Digicare and Medicash (dental, optical and therapy treatments).
- 24/7 Employee Assistance Programme for mental health support.
- Family benefits including enhanced maternity, paternity and adoption leave, two days' additional leave after returning from maternity leave, a day off for your baby's first birthday, and enhanced family leave.
- Perks and discounts on shopping, entertainment and travel, 20% off Nuffield Health and 10% off PureGym memberships.
- Financial wellbeing support including a pension scheme, life assurance and preferred rates on salary finance products.
- Development opportunities including professional subscriptions, ongoing training and structured career pathways.
- Meals on duty included.
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