Sport Tech & Data
Sales Lead (Streaming)
Mid Level
London, United Kingdom
in office
Full time
Job description
About the Role
Identifies, manages and delivers revenue-generating opportunities for Staylive in line with the commercial strategy for new business sales. It works closely with the Sales Director to execute the growth strategy, delivering individual and combined revenue targets through new business sales and upsell opportunities within named existing accounts not managed by Client Services or the Project Office. The role operates internationally, liaising with decision makers and client leads within Two Circles and senior leaders within target accounts.
Key Responsibilities
- Deliver new sales against a specified set of targets and objectives.
- Allocate 75% of time to new business activities and 25% to upsell and growth within existing accounts.
- Work with Client Leads elsewhere in the business, inputting value-add sales methodologies specific to the Staylive solution or offering when needed.
- Manage the sale process from lead qualification (SQL) through to close, ensuring the full sales lifecycle and sales process are strictly adhered to.
- Manage personal sales funnel and pipeline, using Salesforce CRM to record funnel and pipeline activity and status accurately.
- Ensure accuracy in revenue projection and revenue commit on a project-by-project basis.
- Manage ongoing relationships with partners where required, including accounts not assigned to Client Services.
- Manage handover of new clients to the Project Office and, where necessary, Client Services.
- Ensure all new business opportunities are accurately scoped and sized, obtaining necessary approvals from the Commercial Director when required.
- Schedule and conduct new business meetings with prospects, with broader subject matter experts in attendance where the brief exceeds DTC or OTT.
Required Experience & Qualifications
- Deep knowledge of B2B sales processes.
- Understanding of the importance of managing and nurturing leads through a sales funnel.
- Highly personable, confident and commercially minded communicator.
- Comfortable working in a collaborative, multi-solution sales environment where the client proposal often goes beyond the boundaries of individual scope, ownership and influence.
- Comfortable liaising with decision makers and Client leads within Two Circles, and senior leaders within target accounts.
- Ability to work with Client Leads elsewhere in the business and input value-add sales methodologies specific to the Staylive solution or offering when needed.
Workplace
- International role with expected travel to client meetings and industry events where required.
Benefits & Perks
- A benefits package is offered, with a core monthly budget from which employees can choose a comprehensive benefits package.
- Renowned Team Days often throughout the year.
- Summer Away Days.
- 23 standard days of holiday, plus 1 Birthday, 2 for a Big Life Event and 1 Admin Day, with office closure over Christmas plus Bank Holidays.
- Discretionary bonus based on company performance.
- Performance reviews every 6 months with discretionary salary increases.
- Private healthcare (Vitality) and/or Health Care Plan (Medicash).
- Mobile phone contribution.
- Sport Challenge contribution.
- Gym membership contribution.
- 2x annual kit drops.
About the Company
Two Circles is a Sports & Entertainment Marketing business that grows audiences and revenues by knowing fans best. Its platforms and services are trusted by over 1,000 clients globally, including the English Premier League, Red Bull, UEFA, VISA, the NFL, Nike and Amazon, and it has over 1,000 people across 15 offices delivering work for sports and entertainment businesses worldwide. Staylive sits within the Two Circles business, where new business is a key horizon of growth.
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