Director of Sales

The Director of Sales – Central & Eastern Europe is responsible for driving new business development, revenue growth and strategic commercial partnerships across the professional sports ecosystem, with a primary focus on leagues, federations and clubs. The role leverages Stats Perform's Opta data, advanced analytics and technology solutions to identify and convert new commercial opportunities across Team Performance, Media and related technology products, while expanding existing strategic relationships. It is a hands-on, revenue-generating sales position requiring an entrepreneurial mindset and independent management of complex sales cycles from initial engagement through negotiation and deal closure.

• Proactively identify, develop and close new commercial opportunities with professional football clubs, leagues, federations and other relevant stakeholders across Central & Eastern Europe.
• Take direct accountability for individual sales targets, delivering measurable revenue growth through new customer acquisition, strategic upselling and expansion opportunities.
• Build and leverage strong relationships with senior executives, sporting directors, technical departments and commercial decision-makers to create sustainable business opportunities.
• Develop and execute a structured territory sales strategy, prioritising high-potential markets, accounts and opportunities to maximise commercial impact.
• Position Stats Perform's Opta data, analytics and technology solutions as strategic business enablers, translating customer requirements into compelling commercial propositions.
• Build and maintain a healthy, qualified sales pipeline, ensuring accurate forecasting, disciplined CRM management and consistent progress towards revenue targets.
• Work closely with Product, Customer Success, Operations, Legal and regional commercial leadership to develop competitive proposals and deliver successful customer outcomes.
• Represent Stats Perform at relevant industry events, conferences and customer meetings, strengthening the company's position within the European football ecosystem.

• Independently manage complex, multi-stakeholder sales processes, including prospecting, qualification, solution positioning, commercial negotiations and contract closure.
• Bachelor's degree in Business, Sports Management, Marketing or a related field, or equivalent relevant professional experience.
• 7+ years of relevant experience in B2B sales, business development or strategic commercial partnerships.
• Established professional network within European football, particularly among clubs, leagues, federations and relevant senior decision-makers.
• Demonstrated ability to originate, develop, negotiate and successfully close complex B2B commercial agreements.
• Proven experience managing individual revenue targets, building qualified sales pipelines and delivering measurable commercial results.
• Strong understanding of the professional football ecosystem, including the commercial and operational requirements of clubs, leagues and federations.
• Experience with consultative and solution-based selling.
• Excellent communication, presentation and negotiation skills, with the ability to engage effectively with senior executives and technical stakeholders.
• Proficiency in Salesforce or comparable CRM platforms.
• Fluency in English.
• Willingness to travel regularly across the assigned territory, approximately 30%.

• Experience within the professional sports, sports technology, data or analytics industry.
• Additional Central or Eastern European languages.
• Existing relationships with senior stakeholders across the Central & Eastern European football ecosystem.
• Experience commercialising performance data, scouting solutions, sports analytics, video platforms or media-related products.
• Understanding of official data partnerships, sports rights and the evolving commercial landscape of professional football.
• Entrepreneurial mindset with the ability to identify new market opportunities and develop innovative commercial approaches.
• Experience involving sports data, performance analytics, video technology or related digital products in a consultative or solution-based selling context.

• Mental Health Days Off'No Meeting Fridays'
• 2 days of Volunteering Time Off
• Opportunities to take part in charitable activities