Sporting Fashion & Goods
Manager Sales EEMEA Distribution
Mid Level
Germany
in office
Full time
Job description
About the Role
Owns and drives the sustainable growth and commercial success of PUMA's distribution business across assigned EEMEA markets. It acts as the key commercial contact for distributors, setting performance expectations and challenging results to drive continuous improvement. The role leads the seasonal go-to-market process and ensures marketplace execution across wholesale, retail and digital channels.
Key Responsibilities
- Build trusted partnerships with distributors as their key PUMA commercial contact, while setting clear performance expectations, challenging results and driving continuous improvement.
- Develop, align and challenge annual and seasonal business plans, ensuring achievement of sales, gross margin, sell-through and profitability targets.
- Act as the commercial owner for assigned markets, identifying consumer, competitor, channel and account opportunities to unlock sustainable growth and strengthen PUMA's long-term brand position.
- Lead distributors through the seasonal go-to-market process, from line presentations and range planning to order submission and execution.
- Ensure excellent marketplace execution across wholesale, retail and digital channels while maintaining PUMA's brand standards.
- Monitor and manage key commercial KPIs, forecasts and business risks, proactively driving corrective actions when required.
- Mobilise and align cross-functional teams across Finance, Operations, Merchandising, Marketing, Retail and E-Commerce around distributor priorities and market opportunities.
- Evaluate distributor capabilities and continuously optimise distribution models to maximise long-term business potential.
- Travel regularly across assigned EEMEA markets to build relationships, identify opportunities and support business growth on the ground.
Required Experience & Qualifications
- University degree or equivalent professional experience.
- 5+ years of experience in international sales, distribution, business development and/or account management within branded consumer goods.
- Strong understanding of distributor management and commercial business planning in a multi-market environment.
- Proven track record of driving sales growth and delivering commercial results.
- Strong analytical and financial acumen with a data-driven mindset.
- Excellent communication, stakeholder management and relationship-building skills.
- Self-driven, structured and solution-oriented approach with a hands-on mentality.
- Fluent in English.
- Willingness to travel.
Preferred Skills
- Fluency in French is a plus.
The Application Process
Applications are reviewed by real people who are committed to fairness, transparency and equal opportunity. No automated systems or AI tools are used to make hiring decisions; AI may support isolated organisational steps such as scheduling interviews but has no influence on decisions.
- Apply online and follow the steps to upload your application.
About the Company
PUMA is a global sports brand creating footwear, apparel and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf and stichd, operates in 120+ countries and has around 22,000 employees worldwide. PUMA provides equal opportunities for all job applicants and believes in creating spaces where everyone is welcome, celebrated and empowered to contribute authentically.
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