Expert, Account Marketing Sportswear Specialty, NA

The Account Marketing Expert will shape and execute integrated marketing strategies across the City Specialty portfolio, including Snipes, Shoe Palace, DTLR and WSS. The role connects brand priorities with partner business objectives and translates consumer insights into compelling stories across physical and digital retail environments. The position sits within the larger Nike North America marketing organisation, reporting to the Director, Sportswear Specialty Account Marketing, and works closely with City Specialty Marketing and Leadership teams.

• Develop and lead seasonal and annual marketing strategies aligned to Nike and retailer priorities.
• Create and execute omnichannel marketing plans across retail, digital, social, comms, sports marketing and cultural platforms.
• Develop deep relationships with City Specialty retailer marketing teams.
• Lead cross-functional integration across Brand, Merchandising and Sales teams to support the partnerships from sell-in to sell-through.
• Collaborate with City and Regional marketing teams to increase connection with consumers in those markets.
• Identify emerging sport, culture, consumer and marketplace trends and translate them into points of distinction for City Specialty partners.
• Manage agency and partner relationships to deliver premium, high-quality execution.
• Measure marketing effectiveness and leverage insights to optimise future strategies and investments.
• Manage quarterly budget forecasting, planning and tracking.

• 6-8+ years of experience in brand marketing, account marketing, retail marketing, integrated marketing or marketplace marketing.
• Bachelor's degree in Marketing or a related field; any suitable combination of education, experience and training will be accepted.
• Passion for sport, style and culture and the role they play in shaping consumer behaviour.
• Experience developing and executing multi-channel marketing plans.
• Strong understanding of physical and digital ecosystems.
• Demonstrated ability to influence cross-functional teams and stakeholders.
• Excellent communication, presentation and project management skills.
• Experience managing multiple priorities within a fast-paced environment.
• Understanding of wholesale and marketplace business models.
• Culturally fluent with a passion for emerging streetwear trends and community engagement.
• Strong marketing acumen, relationship management and cross-functional leadership.
• Comfortable navigating ambiguity, influencing diverse stakeholders and balancing long-term strategic thinking with flawless execution.
• Creativity and curiosity: a creative marketer who drives bold, insight-led ideas and listens and learns from the consumer.
• Business acumen and results orientation: ability to find new and effective ways to break through in multi-brand partner environments.
• Team leadership: leads by example, instils trust and confidence in the team and partners, and listens to experts in their respective functions and communities to build authentic connections with consumers.