Sporting Fashion & Goods
Social & PR Graduate 2027 | London
Entry Level
London, United Kingdom
hybrid
Contract
Job description
About the Role
This graduate role sits within the Corporate Services team and focuses on social and PR across Europe, helping adidas connect with consumers through storytelling, culture and creative campaigns. The successful candidate will join the London hub in Farringdon, working alongside a multi-disciplinary team of more than 70 adidas employees who drive impact across Brand Marketing, Commercial and business support functions. The role is a limited-duration graduate placement running from September 2027 to September 2028.
Key Responsibilities
- Help turn big ideas into stories that people want to engage with.
- Bring product launches, creator partnerships and cultural moments to life.
- Work with teams across Europe to make campaigns bigger, better and bolder.
- Find new ways to connect adidas with consumers through PR and social.
- Keep up with trends, culture and what is happening online.
- Turn insights into ideas that help shape future campaigns.
- Help adidas show up in the right conversations at the right time.
- Bring fresh ideas, challenge the norm and help shape the future of PR and social across Europe.
- Help adidas connect with consumers in meaningful ways through storytelling, culture and creative campaigns.
Required Experience & Qualifications
- Must be a full-time student in the final year of an undergraduate or postgraduate degree, expecting to graduate in 2027.
- Applicants who have already graduated in 2026 or earlier are not eligible.
- Must have completed the degree and be available to work full-time from September 2027 to September 2028.
- Must be based in London or willing to relocate to London for the duration of the role.
- Passion for adidas, sport and culture.
- An eye for great stories and how brands show up on social.
- Strong communication and creative thinking skills.
- Experience or interest in PR, social media, creators or marketing.
- Great organisation and attention to detail.
- A curious, proactive and always-learning mindset.
- Confidence collaborating across teams and markets.
- A natural awareness of trends, communities and culture.
Workplace
- Hybrid working model with three days per week in the office and the flexibility to work from home on the other two days.
- A range of flexible working policies to support circumstances such as childcare, dependants or other life commitments.
- London hub in Farringdon, with a modern workspace featuring 12 showrooms, themed meeting rooms and creative spaces.
Benefits & Perks
- Leading pension scheme.
- Generous employee discount.
- Sample sales.
- Fitness allowance of £49 per month for gym membership and classes.
- Health cash plan.
- Life assurance benefit.
- 25 days holiday plus bank holidays.
- Enhanced maternity and paternity benefits.
- Access to educational resources to support development.
- Regular opportunities to win tickets to sport and music events.
The Application Process
Applications are shortlisted from the CV submission stage only if the eligibility criteria are met. Successful applicants are invited to complete a one-way video interview, and successful candidates then progress to the final stage, the adidas Talent Day.
- Complete a one-way video interview if the application is successful and meets the eligibility criteria.
- Progress to the final stage of the process, the adidas Talent Day.
- Request any adjustments needed during the application and interview process from the recruitment partner.
About the Company
The company states that through sport it has the power to change lives.
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