Sporting Fashion & Goods
Senior Lead - Global Digital Planning & Strategy
Mid Level
Zürich, Switzerland
in office
Full time
Strategy & InsightStrategic PlanningCommercial StrategyResearch & Evaluation
Job description
About the Role
Sits within the Global Digital Planning & Strategy team, supporting the VP of Digital and the Digital management team as a strategic partner. It focuses on elevating Direct-to-Consumer E-commerce strategic planning and execution, shaping digital strategy and operationalising its delivery. The post-holder drives business rhythm, spearheads cross-functional initiatives, and ensures alignment across Digital teams during rapid scaling.
Key Responsibilities
- Support the VP of Digital in defining the long-term growth roadmap and future vision, and translate the Digital function's overarching strategy into a clear, actionable roadmap.
- Orchestrate the yearly OKR planning process, track progress throughout the year, and pivot resources where necessary to ensure North Star goals are met.
- Support Digital functions in prioritising their efforts and focusing on highest-impact deliverables.
- Spearhead high-impact, cross-functional initiatives that fall between departmental lines, ensuring strategic priorities are not dropped during rapid scaling.
- Proactively identify and remove roadblocks hindering team execution.
- Define reporting frameworks, such as Jira workflows and dashboards, ensuring seamless integration with the wider organisation and establishing a predictable cadence.
- Build and manage progress trackers to monitor progress against OKRs and core business objectives.
- Lead the preparation, content creation, and follow-up actions for Senior Leadership meetings, ensuring Retail and Digital interests are represented and decisions are translated into action.
- Support the VP of Digital and leadership team with critical ad-hoc presentations for top-level stakeholders, and facilitate high-stakes presentations for partner teams with crisp, aligned messaging.
- Facilitate preparation of regular Digital meetings and leadership offsites, define and manage the internal communications plan for the digital organisation, and act as a central hub for collecting, synthesising, and acting upon stakeholder input.
Required Experience & Qualifications
- 8+ years of experience in Strategy Consulting, Business Operations, Chief of Staff roles, or Digital Strategy.
- Strong systems-thinking mindset with the ability to zoom out to the big picture and zoom in on granular details such as OKR tracking and Jira reporting.
- Exceptional written and verbal communication skills in English.
- Proven ability to distill complex concepts into concise, compelling presentations for C-suite executives and senior leadership.
- Track record of successfully managing complex stakeholder relationships.
- Ability to collect input, build consensus, and drive action across cross-functional teams without formal authority.
- Ability to thrive in a fast-paced, rapidly scaling environment.
- Ability to work with ambiguity and a bias for action, stepping in wherever needed to keep strategy moving.
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