Agencies
Senior Manager, Global Partnerships
Mid Level
London, United Kingdom
in office
Contract
Job description
About the Role
IMG is seeking a Senior Manager, Global Partnerships to act as the sole point of responsibility for the DotGolf account, working closely with DotGolf and its customers to deliver the programme's commercial ambitions. IMG is DotGolf's sponsorship agency and is building dedicated commercial resource to support DotGolf's Global Partner ambitions. DotGolf is an international golf technology company, wholly owned by The R&A, the custodians of the game of golf outside of the USA and Mexico, providing software, systems, and solutions for national federations, golf clubs, and golfers, and serving over 20 national federations, more than 2.5 million golfers, and 5,000 golf clubs worldwide.
Key Responsibilities
- Own IMG's engagement with DotGolf as the sole point of responsibility within IMG for the DotGolf global partner account.
- Lead the sale of global, and where relevant regional, commercial partnership opportunities across the DotGolf mobile app platform, used by national federations and golfers worldwide.
- Deliver against the agreed go-to-market strategy for DotGolf's Global Partner Programme, building relationships with brands and agencies across priority categories such as technology, financial services, and data and insights, and securing a small number of high-value partners.
- Develop a deep understanding of DotGolf's product, federation customer network, and commercial model, working closely with DotGolf stakeholders to align the sales approach with the platform's roadmap and priorities.
- Build and manage a pipeline of prospective global partners, identifying and engaging senior decision-makers at target brands and within the wider IMG and TKO network.
- Develop tailored, insight-led partnership propositions with DotGolf and IMG's creative and analytics resources, presenting a compelling, data-driven case to prospective partners.
- Lead the sales process end to end, from research and outreach through negotiation and contract, prioritising opportunities that deliver the greatest commercial return.
- Act as the main point of contact between IMG's global partner sales process and DotGolf's national federation network, giving federations visibility of priority categories, prospects, and pipeline activity, and building trusted relationships with federation commercial contacts.
- Work collaboratively with federations to identify and resolve potential conflicts between global partner opportunities and existing or prospective local commercial relationships, escalating for a decision where required
- And support federations in maximising their own local commercial revenue so that the Global Partner Programme and local federation commercial activity remain complementary.
- Maintain regular reporting and communication with IMG and DotGolf stakeholders on pipeline status, progress against targets, and market feedback, and represent DotGolf within IMG's wider Golf and Global Partnerships network, drawing on relationships and resources across IMG and TKO.
Required Experience & Qualifications
- Demonstrable experience in sponsorship, partnership, or brand sales.
- Deep understanding of sales within a digital environment, including an understanding of commercialising assets primarily within a mobile app environment.
- A track record of building, managing, and converting a sales pipeline, from prospecting and lead generation through to closing high-value partnership agreements.
- An established network of senior brand, agency, and client relationships.
- Experience developing tailored, consultative partnership propositions for corporate categories relevant to a digital consumer platform.
- Experience with mobile app or digital product commercial models, such as subscription, advertising, or in-app partnerships.
- Confidence and credibility engaging and presenting to senior and C-level decision-makers.
- A thorough understanding of the end-to-end sales process, from initial outreach through negotiation to contract.
- Experience coordinating across multiple internal and external stakeholders, balancing global commercial objectives with local relationships and sensitivities.
- Experience selling into, or partnering with, technology, AI, financial services, or data and insights categories.
- Demonstrate IMG's core competencies: business acumen (understanding financial drivers, interpreting business data, aligning decisions to strategic outcomes)
- Operational excellence (driving efficiency, governance, and continuous improvement in delivery and operations)
- Innovation mindset (cultivating curiosity, experimentation, and forward-looking capability development)
- And leadership and collaboration (inspiring others, building trust, and enabling collaboration across teams).
Preferred Skills
- Experience in sport, technology, or digital media is preferred.
- An interest in, or understanding of, golf, sport, or national governing bodies is an advantage, though not essential.
Workplace
- 12-month fixed-term contract.
- Based at Chiswick Park, with some flexibility on remote working as appropriate.
- Working hours are 9:00–17:00, Monday to Friday.
- May be required to attend and travel to locations, including other IMG buildings and meetings.
- Unsocial hours may be required, as dictated by the demands of the business schedule.
About the Company
IMG is a leading global sports marketing agency specialising in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and event management. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company that owns UFC, WWE, and PBR, reaches 1 billion households across 210 countries and territories, and organises more than 500 live events year-round.
Create your account to access job details
Unlock full job descriptions, apply in seconds, and get access to roles matched to your experience and interests.



