Global Partnerships Lead

The Global Partnerships Lead is a senior role within the Sponsorship and Licensing team, responsible for delivering world-class partnership experiences across UEFA's club competitions. Reporting to the Head of Partnerships, the role combines strategic leadership with hands-on delivery to ensure partners unlock the full potential and value of their partnership. The post-holder manages a high-performing team of Partnership Managers and Executives and fosters trusted relationships with global brands and agencies.

• Act as the senior point of contact for a portfolio of global partners, ensuring all contractual rights are delivered to the highest standard.
• Provide guidance on rights usage, activation planning and integrated campaigns to maximise partner ROI.
• Work with the Head of Partnerships to deliver partnership strategy, processes and commercial objectives, identifying opportunities for innovation and continuous improvement in partnership servicing and activation.
• Manage a team of Partnership Managers and Executives, providing coaching, guidance and performance feedback to direct reports and ensuring alignment and collaboration across the team.
• Foster a client-centric, high-performance culture that prioritises collaboration and excellence, and support team development through mentoring and knowledge sharing.
• Oversee day-to-day servicing for key partners, ensuring timely delivery of rights and activations.
• Lead partner meetings, workshops and seasonal planning sessions, ensuring clear communication and actionable insights.
• Collaborate cross-functionally with marketing, legal, finance and insights teams and manage key relationships with wider UEFA teams to deliver integrated solutions and seamless commercial delivery of rights for partners.
• Build and maintain strong relationships with clients, partners, agencies and internal stakeholders, acting as a trusted advisor and escalation point for partner issues and resolving challenges with a solution-focused approach.
• Represent UC3 at partner events and activations as required.
• Oversee delivery of commercial partner reporting, providing insight and strategic recommendations.
• Stay informed on industry trends, competitor activity and best practices to keep UC3 at the forefront of partnership innovation.

• Proven experience managing high-value partnerships within sports, entertainment or related industries.
• Strong leadership skills with experience managing and developing teams.
• Exceptional relationship management and stakeholder engagement capabilities.
• Strategic mindset with the ability to balance long-term vision and operational delivery.
• Highly proactive, solution-oriented approach in fast-paced environments.
• Excellent communication, presentation and negotiation skills.
• Strong organisational and planning abilities.
• Proficiency in Microsoft Office, with Excel and PowerPoint essential.
• Fluent English.

• Additional languages are an advantage.

Relevent Football Partners (RFP) is a wholly owned subsidiary of Relevent, purpose-built to commercialise the UEFA men's club competitions globally. We are a passionate, global team committed to shaping the future of football in innovative and impactful ways, offering a collaborative culture, exciting growth opportunities and the chance to make a real difference in one of the world's most beloved sports.