Sporting Fashion & Goods
Graphic Designer Teamsport Footwear & Equipment
Mid Level
Herzogenaurach, Germany
in office
Full time
Job description
About the Role
This role develops graphic concepts and designs for football footwear, footballs and football equipment, building distinctive graphic narratives and product designs. The designer works closely with the Senior Graphic Designer and Team Head, and collaborates daily with Product Designers and Colour & Material Designers to translate 2D graphics onto 3D products. The position sits within PUMA's football design function, where graphics are aligned with colour, material and overall product concepts and delivered in line with the PUMA development calendar.
Key Responsibilities
- Develop graphic concepts and designs for football footwear, footballs and football equipment, working closely with the Senior Graphic Designer and Team Head to build distinctive graphic narratives and product designs.
- Translate 2D graphic concepts onto 3D products, considering product shapes, construction, proportions and technical requirements so that graphics work effectively on the final product.
- Collaborate with Product Designers on the technical development and execution of graphics, ensuring designs are accurately translated into production-ready specifications.
- Work closely with Colour & Material Designers to develop cohesive graphic stories, aligning graphics with colour, material and overall product concepts.
- Support graphic trend and consumer research within the world of football, gathering insights and inspiration to inform graphic concepts and design decisions.
- Bring a strong understanding of football culture, its visual language and evolving trends into the design process to create relevant and compelling products for consumers.
- Apply PUMA brand guidelines consistently across graphic designs, contributing to a strong and recognisable brand appearance while exploring creative ways to express the brand.
- Deliver graphic design projects in line with the PUMA development calendar, ensuring design quality, accuracy and timely execution.
- Contribute to the development of distinctive graphic designs that strengthen product identity and protect PUMA's intellectual property.
Required Experience & Qualifications
- Bachelor's or Master's degree in Graphic Design.
- At least 3 years of relevant graphic design experience within footwear, sports equipment or performance products.
- Good understanding of football and teamsport culture, sports performance, and working with prints on dimensional products.
- Strong sense of graphics, colour, composition and current consumer and design trends.
- Excellent skills in Adobe Illustrator, Photoshop and InDesign.
- Ability to translate creative concepts into clear, accurate and production-ready graphic specifications.
- Excellent presentation and communication skills, with the ability to explain ideas clearly to creative and cross-functional stakeholders.
- Very good written and spoken English skills, essential for design conversations and concept presentations.
- Collaborative team player with a proactive mindset, strong attention to detail and the ability to manage multiple projects.
Preferred Skills
- Knowledge of 3D software is an advantage.
The Application Process
Applying for a job at PUMA is easy: candidates apply online and follow the steps to upload their application. Every application is reviewed by real people, and no automated systems or AI tools are used to make hiring decisions; AI-supported functions may be used for isolated organisational steps such as scheduling interviews, with no influence on decisions.
- Submit a portfolio, website or creative profile with the application.
About the Company
PUMA is a global sports brand creating footwear, apparel and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf and stichd, operates in more than 120 countries and has around 22,000 employees worldwide. PUMA looks for SPEED & SPIRIT in its candidates, defined by values that inspire performance, sporting legacy and team spirit, and that let individual talent and experience shine.
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