Sporting Fashion & Goods
Assistant Manager, Digital Visual Merchandising
Mid Level
Woodbridge, United Kingdomhybrid
Full time
Job description
About the Role
The Assistant Manager, Digital Visual Merchandising owns the day-to-day performance, execution, and optimisation of assigned digital, direct-to-consumer categories across adidas digital platforms. The role is accountable for category health, product launches, customer experience improvements, and merchandising initiatives that drive commercial performance, and it requires strong operational thoroughness, data-driven decision making, and the ability to influence and align cross-functional stakeholders. The position sits within the Digital team and works closely with Product Data Management, Buying/Category Managers, Product Launch, Digital Activation, Consumer Engagement/CRM, Site Operations, and the Consumer Experience team.
Key Responsibilities
- Own the day-to-day performance, execution, and optimisation of assigned categories, ensuring delivery against commercial objectives, customer experience goals, and merchandising standards.
- Grow demand and adapt strategies in key areas to meet the diverse needs of the local consumer and business.
- Drive sell-through through ongoing improvements to the configurable toolset, with a focus on sorting rules, product placement, evergreen content, page content, third-party vendors, and site configuration.
- Work with analytics teams to analyse category performance and consumer behaviour data, identify insights, measure impact, and develop actionable recommendations that improve business results.
- Input into global and external teams' insights to drive the functional changes needed to support and drive the adidas site merchandise experience.
- Proactively identify execution risks, operational issues, and dependencies, escalating concerns and driving resolution to ensure timely delivery of key initiatives.
- Drive cross-functional coordination across Marketing Activation, CRM, Buying, Site Operations, Analytics, SEO/SEM, and other stakeholders to align priorities, remove blockers, and deliver a cohesive consumer experience.
- Maintain clear documentation, communication, and follow-through across projects and workstreams.
Required Experience & Qualifications
- 1-2+ years of relevant experience in e-commerce.
- BA/BS in Merchandising, Accounting, Finance, Business, or a related field, or an equivalent combination of education and experience.
- Strong understanding of product and trends.
- Online platform knowledge.
- Data-driven mindset.
- Strong affinity towards eCommerce.
- AB/MVT testing experience.
- Strong communication skills, with the ability to adapt the message to the audience, whether developers or executives.
- Fluent English; knowledge of English is required as the position involves regular interaction with English-speaking external stakeholders and colleagues across Canadian and global teams outside Quebec whose primary working language is English.
Preferred Skills
- Ideally one other European language.
- Master's or graduate qualification is a plus.
Workplace
- Hybrid work policy requiring attendance in the office Monday through Thursday, with the flexibility to work remotely on Friday each week.
- For work requiring a high degree of collaboration or an in-person presentation, in-office attendance is required even on Friday.
- The working location of this position is Woodbridge.
Benefits & Perks
- Health and dental benefits, including prescription drug coverage and out-of-country coverage.
- Short and long-term disability coverage.
- Basic life and AD&D insurance.
- Employee & Family Assistance Program.
- Enrolment in adidas' Retirement Savings Plan with employer match.
- Education assistance program and fitness reimbursement program for qualifying employees.
- Eligibility to earn an annual bonus based on both company and personal performance.
- Vacation time that increases with length of service.
- Service Awards and Service Time Off during milestone years.
- Paid bereavement leave.
- Parental leave top-up for eligible employees.
About the Company
The company believes that embedding diversity, equity, and inclusion into its culture and talent processes gives employees a sense of belonging and the brand a real competitive advantage.
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