Sports Marketing Analyst (Fixed Term)

The Sports Marketing Analyst coordinates the planning, execution, and performance analysis of sports marketing campaigns across multiple markets. The role manages day-to-day campaign workflows, reporting, documentation, and cross-functional follow-up across key sports properties, ensuring deliverables remain aligned with approved plans and timelines. Working with operational autonomy within agreed priorities and approval processes, the analyst translates campaign results and market research into actionable recommendations.

• Develop and maintain campaign trackers, timelines, and planning documents, monitoring progress and flagging risks or dependencies.
• Coordinate campaign milestones, deliverables, and approvals, following up with stakeholders and escalating issues that may affect execution.
• Consolidate and align inputs from Marketing, Creative, Media, Social, PR, Content, and local market stakeholders.
• Prepare presentations, performance reports, and meeting materials that communicate insights, campaign status, and recommended next steps.
• Consolidate and validate campaign performance data, analyse results against agreed objectives, and recommend improvements.
• Maintain organised campaign documentation and shared resources, ensuring accurate records and visibility of deliverables and decisions.
• Coordinate day-to-day campaign operations with regional and local teams, independently managing assigned tasks within approved plans.
• Research market, competitor, audience, and sports industry trends, translating findings into relevant campaign recommendations.
• Track campaign budgets, committed costs, and actual spend, identifying variances and coordinating purchase order documentation when applicable.

• Bachelor's degree in Marketing, Communications, Business, Sports Management, or a related field.
• Strong interest in sports and entertainment, with an understanding of regional and local sports markets and their audiences.
• Working knowledge of sports marketing, content marketing, media, and campaign measurement.
• Relevant professional experience in marketing campaign coordination, reporting, or analysis, with demonstrated cross-functional collaboration.
• English proficiency, written and spoken, sufficient to prepare reports and collaborate with regional stakeholders.
• Strong organisational and project coordination skills, with ownership of assigned deliverables.
• High attention to detail and commitment to accuracy in data, documentation, and budget tracking.
• Analytical thinking and the ability to interpret data, identify trends, and develop practical recommendations.
• Clear written and verbal communication, including the ability to present insights to different stakeholders.
• Ability to prioritise multiple campaigns and deadlines, resolve routine issues, and escalate risks appropriately.
• Proactive, collaborative approach and sound judgment when working independently within established processes.
• Proficiency in Microsoft PowerPoint for campaign updates and insight-driven presentations.
• Proficiency in Microsoft Excel or Google Sheets for data analysis, pivot tables, formulas, and budget tracking.
• Ability to consolidate and validate data, build performance reports, and interpret campaign metrics.

• Familiarity with project management tools such as Monday.com, Asana, Trello, or similar platforms.