Media, Broadcast & Content
Staff Product Manager, Newsource
Mid Level
New York, United Statesin office
Full time
Digital, Product & TechData & CRM SystemsProduct Management$130k – 241k
Job description
About the Role
The Staff Product Manager is responsible for CNN Newsource, CNN's B2B content syndication service, which partners with more than 1,000 news organisations to deliver video, text and photo content across platforms. The role is centred on building a fundamentally better product experience anchored in video and driven by a deep understanding of what partners need, rather than competing with wire services on the same terms. The post-holder turns that vision, grounded in user and business understanding, into a product strategy, a roadmap and measurable business results.
Key Responsibilities
- Own the product vision, strategy, goals and roadmap for the digital experience CNN Newsource delivers to its partner network.
- Identify and prioritise product investments based on customer impact and business value, and develop data-informed recommendations on where to increase or decrease investment.
- Build knowledge and intuition to become an authority on the voice of the customer, starting with internal stakeholders and then branching out to select direct relationships with affiliate stations and local news partners to understand workflows and needs.
- Translate user insights into actionable product requirements and investment recommendations that connect partner needs to platform decisions.
- Partner with engineering and design to define, build and ship product improvements with a consistent and high-quality delivery cadence.
- Define success metrics, ensure tracking is in place, and use data to validate impact, inform iteration and communicate results to leadership.
- Leverage AI tools to accelerate product management workflows and evaluate where AI can meaningfully improve the team's speed and quality of output.
- Work across engineering, editorial, sales and business development teams to ensure product investments are aligned with broader Newsource strategy and revenue goals.
- Influence executive audiences with compelling presentations, plans and results, and contribute to up-levelling the broader product organisation through mentorship and sharing best practices.
Required Experience & Qualifications
- 8+ years of product management experience with a track record of owning product strategy, goals, metrics and execution for a strategic product.
- Demonstrated ability to operate in environments with moderate complexity and moderate ambiguity, defining customer, strategy and roadmap with limited guidance.
- Technical aptitude with content management systems (CMS), media asset management (MAM) systems, customer relationship management (CRM) systems, integrations and search technologies.
- Experience translating user research and behavioural data into product strategy and prioritised roadmaps.
- Strong written and oral communication skills, with the ability to produce product artefacts that are used as examples of quality work.
- Comfort working with dedicated engineering and design teams to ship product at a consistent cadence.
Preferred Skills
- Experience with B2B platform products, particularly those serving media, publishing or content distribution customers.
- Familiarity with the news agency landscape, affiliate/syndication models or local news operations.
- Experience using AI-assisted tools (for example for prototyping, data analysis, content generation or workflow automation) to increase the velocity and quality of product work.
- Background in product-led growth, especially in marketplace business models.
- Experience in establishing customer analytics and engagement measurement.
- Familiarity with A/B testing methodologies, user experience research and iterative product development practices.
Salary
- Hiring salary range: $129,500.00 - $240,500.00 per year. Actual salaries will vary based on job-related factors including geographic location, external market data, internal equity, skill set, experience, training, education and/or performance. Base pay is one component of the total compensation package.
Benefits & Perks
- Health insurance coverage.
- Employee wellness programme.
- Life and disability insurance.
- Retirement savings plan.
- Paid holidays, sick time and vacation.
- Other rewards may include annual bonuses, short- and long-term incentives and programme-specific awards.
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