Sporting Fashion & Goods
Senior Professional, Energy Brand Management, Jordan UK & Ireland
Mid Level
LONDON, United Kingdom
in office
Full time
Apply by 31/10/2026
Job description
About the Role
Sits within the UK & Ireland Jordan marketing team, reporting to the Marketing Director, Jordan Brand UK & Ireland, with a dotted line to the Energy Marketing Director, Jordan Brand EMEA, and working closely with the Lead Professional, Energy Relationship Management, Jordan Brand UK & Ireland. It exists to translate EMEA Energy briefs into locally relevant marketing plans and to lead territory execution of Jordan's priority brand moments. The position requires strong cross-functional collaboration to bring impactful marketing plans to life across the territory and priority marketplace accounts, with a focus on London and UK & Ireland.
Key Responsibilities
- Translate EMEA Energy briefs into locally relevant marketing plans, developing the London/UK & Ireland response from upstream alignment to execution, and lead territory execution of Jordan's priority brand moments.
- Identify consumer and cultural moments that matter locally, and connect consumer and cultural insights with project leadership and cross-functional orchestration to support premium execution across the city (events, experiences, campaign creation) and relevant Streetwear Specialty accounts (NBHD).
- Represent Jordan Brand in London and UK & Ireland by building seasonal plans and orchestrating teams and partners to execute with clarity, creativity and operational excellence.
- Lead territory-owned brand projects end-to-end, owning local briefs, creative development, agency management, production and delivery against agreed objectives and timelines.
- Support the integrated City offense by connecting Territory Brand, EMEA Energy and cross-functional partners across Communications, Digital, Media, Sales, Merchandising and Creative to deliver one aligned consumer experience.
- Partner with the Relationship Management counterpart to activate the UK & Ireland Energy Jordan family of partners and cultural catalysts, leveraging relationships and cultural insights to develop and deliver locally relevant brand plans.
- Bring local opportunities and consumer insights upstream, identifying city-right consumer moments, marketplace opportunities, partners and cultural signals that inform EMEA strategy and future seasonal planning.
- Partner with Streetwear Specialty (NBHD) and Sales to drive premium Brand execution across priority accounts and marketplace moments, translating account strategy and seasonal Brand priorities into city-right consumer experiences from brief through final execution
- While Streetwear Specialty retains ownership of account strategy.
- Own the Territory Energy budget and spend, including PO creation and management, coordinating with the EMEA Energy Brand Director and Jordan UK & Ireland Brand Director to ensure disciplined investment, accurate forecasting and timely spend.
- Provide local input and support for Global and EMEA team visits and priority moments in London specifically.
Required Experience & Qualifications
- Experience in cultural marketing, brand marketing, integrated marketing, or related marketing roles, within a brand or agency environment.
- Demonstrated experience building marketing plans and leading multiple projects across key consumer touchpoints, including retail, digital, social and experiential marketing.
- Fluency in English.
- Deep interest in fashion, streetwear, sport, art, music, design and subcultures.
- Strong creative judgment and taste level, with the ability to recognise culturally relevant, premium and distinctive ideas and drive high-quality brand execution.
- Proven track record of developing and executing breakthrough brand and cultural marketing campaigns, working with brands, catalysts and collaborators.
- Strong understanding of the UK & Ireland consumer (with a focus on London), marketplace and cultural landscape, with the ability to translate local insights into relevant brand opportunities.
- Strategic ability to translate broader brand direction into clear seasonal plans.
- Exceptional project management and organisational skills, with the ability to manage multiple priorities, agencies, timelines and stakeholders while driving plans through to high-quality execution.
- Understanding of Jordan Brand's unique history and heritage in basketball culture.
- Core understanding of Jordan Brand's current role in London streetwear culture, including footwear and apparel trends.
- Deep knowledge of basketball and global football relevance to Gen Z and Gen Alpha consumers.
- Authentic connection to fashion, streetwear, basketball, football and creative communities.
- Demonstrated ability to build brand awareness and strength in a global city.
Preferred Skills
- Local candidates preferred.
Workplace
- UK & Ireland, with a focus on London.
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