
Sport Tech & Data · Tech & Innovation
Fanatics
Relentlessly enhancing the fan experience – redefining how fans buy, bet, and collect while engaging with sports in deeper, more immersive ways. Because when fans win, we all win.
- New York, USA
Fanatics is a leading global digital sports platform that redefines how fans connect with the teams, players, and moments they love. Our businesses — Fanatics Commerce, Fanatics Collectibles, Fanatics Gaming, Fanatics Fest, Fanatics Markets, Fanatics Advertising, Fanatics Credit Card, and Fanatics Studios — maximise the presence and reach for hundreds of partners globally. We offer a one-stop experience that allows fans around the world to buy, wager, collect and engage with their favourite sports in deeper, more immersive ways. This includes licensed fan gear and lifestyle products, sportsbook, iGaming and prediction market platforms, physical and digital trading cards, live events, and premium sports entertainment content. Together, these form a powerful, integrated ecosystem delivering personalised experiences to over 100 million fans worldwide. Fanatics holds partnerships with over 900 sports properties, from professional leagues and players’ associations to teams, colleges, and retail partners, as well as over 6,000 athletes and celebrities. With a team of more than 22,000 employees, Fanatics is committed to relentlessly enhancing the fan experience.
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