Federations & Governing Bodies
Licensing Executive, Consumer Products
Entry Level
London, United Kingdom
in office
Full time
Commercial & PartnershipsMotorsportLicensing & MerchandisingMedia Rights & BroadcastPartnership ManagementBusiness Development
Job description
About the Role
This role sits in the Licensing & Gaming department within the Commercial division and drives commercial upside and fan engagement through strong product and brand partners. It supports all partnerships within the existing Consumer Product licensing portfolio, including acting as account lead for some licensees and supporting new licensee development in line with business objectives. The role works with internal departments, F1 teams and external stakeholders to support the licensing programme and maximise opportunities.
Key Responsibilities
- Support the development of the licensing programme to deliver key objectives in fan engagement and revenue growth.
- Assist in the account management of key consumer product licensees across categories including gaming equipment, toys and collectibles, apparel and accessories, personal care and publishing, acting as account lead for some licensees.
- Support the management of key licensees through product approvals, product launches, financial reporting and logistics, developing partner relations to support continued growth.
- Work with internal departments to better support licensees and ensure revenue growth through those licensees, and liaise with F1 teams and other external stakeholders to support the licensing programme and maximise opportunities.
- Develop a deep understanding of partner delivery timelines, commercial objectives, growth strategies and KPIs.
- Support the wider team in agreeing new partnerships and renewals through category research.
- Contribute to administrative responsibilities for the CP team, including upkeep of the Licensee/Prospect tracker, Salesforce, processing internal and external F1 product orders and other ad-hoc requests.
- Work with the internal Marketing team to identify fan engagement opportunities that promote licensed product, tracking and monitoring their performance and success.
- Coordinate product development and approvals with internal teams from artwork through to final production samples across a wide array of categories.
- Produce presentations and other collateral to monitor licensee performance and present to prospects, remain up to date with industry developments and best practices, support category deep-dives when required, and build and maintain strong relationships with partners and stakeholders.
Required Experience & Qualifications
- Excellent relationship management skills.
- Strong attention to detail.
- Commercially minded.
- Able to work independently and proactively to source new opportunities for licensees.
- Natural people skills with a high level of empathy and the ability to engage with a range of internal and external stakeholders.
- A solid understanding of the licensing ecosystem, ideally within the sports, entertainment or lifestyle industries.
- Strong awareness of commercial partnership structures and licensing business models, with the ability to apply this knowledge in a commercial environment.
Preferred Skills
- Experience in the brand licensing industry, ideally working on consumer products.
- Bachelor's degree or equivalent.
Workplace
- Biggin Hill office
Benefits & Perks
- Private Healthcare scheme
- Dental Care
- 4 x Grand Prix Paddock passes per season
- Enhanced maternity/paternity leave and other family planning policies
- A free staff shuttle service running to and from surrounding train stations near to Biggin Hill
- Free healthy snacks in the offices
- Subsidised canteen in Biggin Hill, serving breakfast and lunch
- 25 days annual leave and 8 Bank Holiday days, plus a Christmas period closure
- Opportunities to develop and request training for the role via the in-house Learning and Development team
- Discount on F1 merchandise
- Discount at F1's experiences including F1 Arcade and F1 Drive
- Perkbox benefit portal and additional benefits
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