Sporting Fashion & Goods
Junior Copy Manager AI
Entry Level
Bangalore, India
in office
Full time
Job description
About the Role
Manages copy projects for PUMA.com across different PUMA markets, ensuring the quality of English product copy on the website. The postholder works with generative AI tools, trains them with the PUMA tone of voice, and proposes improvements to existing projects and AI workflows. Day-to-day collaboration with the English copy agency and with global, regional and cross-functional stakeholders — including marketing, creative and content teams — is central to the position.
Key Responsibilities
- Manage copy projects for PUMA.com across different PUMA markets.
- Propose improvements to existing projects and AI workflows.
- Coordinate day-to-day collaboration with the English copy agency, including briefing, alignment, feedback and quality checks for product copy.
- Perform regular quality assurance checks to identify quality issues across the PUMA.com website.
- Work with generative AI tools and review English product copy.
- Train generative AI tools with the PUMA tone of voice.
- Collaborate with global, regional and cross-functional stakeholders, including marketing, creative and content teams.
- Create AI workflows and project tracking in Jira and other project management tools.
Required Experience & Qualifications
- Bachelor's degree in Marketing, Communications, English, Linguistics, Information Sciences, Journalism, Business or a related field.
- 1–2 years of experience in content, copywriting, digital marketing, project coordination, computational linguistics or localisation; internships and working student experience count.
- Excellent written and verbal communication skills in English.
- Passion for storytelling, digital content and emerging AI technologies.
- Strong attention to detail and organisational skills.
- Interest in sports, fashion and consumer trends.
- Ability to manage multiple tasks and stakeholders in a fast-paced environment.
- Proactive, reliable and collaborative mindset.
- Comfortable working with digital tools and platforms such as CMSs, Jira, Excel and AI applications.
- Experience using content management systems (CMS).
- Familiarity with localisation or translation workflows.
- Experience with AI-assisted content creation or post-editing, as well as AI agent creation.
- Knowledge of analytics platforms such as Google Analytics, Looker or Power BI.
Preferred Skills
- Additional language skills are a plus.
The Application Process
Applications are submitted online. Every application is reviewed by real people committed to fairness, transparency and equal opportunity, and no automated systems or AI tools are used to make hiring decisions.
- Apply online and upload your application.
- Applications are reviewed by real people, with no automated systems or AI tools used to make hiring decisions.
- AI-supported functions may be used for isolated organisational steps such as scheduling interviews, with no influence on decisions in the application process.
About the Company
PUMA is a global sports brand creating footwear, apparel and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf and stichd, operates in more than 120 countries and has around 22,000 employees worldwide. The company looks for SPEED & SPIRIT in its candidates, defined by values that inspire its people to be driven in performance, vibrant in sporting legacy and together in team spirit, while letting individual talent and experience shine.
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