Clubs, Teams & Franchises
Student Marketeer - University of North Texas
Pre-career
Denton, United States
in office
Part time
Marketing & BrandSocial Media & CommunityBrand StrategyIntegrated CampaignsFan Engagement
Job description
About the Role
As a Red Bull Student Marketeer, the role is part of a dynamic and empowered brand and product ambassador programme. Reporting to the local Field Marketing Specialist, the Student Marketeer learns Red Bull's target group and drives brand image and product understanding on campus and in the region. The role reaches new consumers, excites university students, increases sales, and drives visibility of the Red Bull brand through direct consumer and customer contact, product trials, and event work.
Key Responsibilities
- Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
- Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at the university.
- Create a strong network on and around campus, establishing and maintaining relationships with key local individuals.
- Identify local collegiate content creators in relevant Red Bull scenes and work with the Field Marketing Specialist to bring them into the World of Red Bull.
- Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and right time, answering consumer questions and concerns.
- Work at Red Bull events, collegiate activations, and supported events to help ensure an unforgettable brand experience for consumers.
- Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations.
- Increase brand engagement on social media handles through authentic content.
- Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on campus, and in the region.
- Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond.
- Leverage relevant assets from the World of Red Bull to keep the brand top of mind in sales accounts.
- Ensure perfect execution of defined store standards.
- Deliver executional excellence and show attention to detail in all areas of the role.
- Share ideas and collaborate with the team through regular face-to-face and online interaction.
- Plan and report activities in the dedicated online platform in a timely and accurate manner.
Required Experience & Qualifications
- Be at least 18 years of age.
- Hold a valid US driver's licence.
- Be enrolled at a university or college.
- Be fluent in English.
- Be able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
- Be immersed in student life with an understanding of the collegiate landscape and local city, including behind-the-scenes activities and hot-spots.
- Be connected with a diverse range of influential groups and individuals on campus.
- Have an affinity for project management, working behind the scenes, and winning sales.
- Be a team player willing to represent Red Bull with branded outfits and onboard the Red Bull Mini.
- Be able to lift and/or move items weighing 25 pounds or more, as needed.
Preferred Skills
- Additional languages are an advantage.
Workplace
- Field-based work on university campus and in the local region.
Benefits & Perks
- Flexible working arrangements rather than a traditional 9 to 5 job.
- A creative and inclusive working atmosphere.
Create your account to access job details
Unlock full job descriptions, apply in seconds, and get access to roles matched to your experience and interests.
