Sporting Fashion & Goods
Assistant Manager, Athlete Servicing & Operations (adidas Golf | SPOMA)
Mid Level
Carlsbad, United States
hybrid
Full time
Job description
About the Role
Supports the adidas Golf athlete portfolio by delivering responsive athlete service and ensuring contractual commitments are fulfilled accurately and consistently. It serves as the primary day-to-day contact for assigned athletes outside the PGA and LPGA rosters, including athletes on the Korn Ferry Tour, other development tours and collegiate athletes in Name, Image and Likeness (NIL) partnerships. The position coordinates athlete product needs, payments, tournament access, travel-related support, event logistics and marketing activation requirements.
Key Responsibilities
- Serve as the primary day-to-day contact for assigned athletes and approved representatives, ensuring responsive communication and consistent service delivery; manage incoming requests, establish priorities, coordinate solutions and ensure timely follow-through within service standards.
- Coordinate athlete product requirements, sizing, preferences, orders, shipments and replenishment with Athlete Services, Product and Operations partners.
- Coordinate tickets, credentials, access, gifting and other approved athlete support associated with tournaments, events and contractual obligations.
- Coordinate athlete payments, bonuses, reimbursements and approved financial commitments in partnership with Finance and internal stakeholders; prepare purchase orders, invoices, payment requests, reconciliations and supporting documentation while maintaining accurate payment schedules and records.
- Monitor assigned athlete servicing obligations, activation deliverables and deadlines using approved contract management records and established tracking processes
- Proactively identify missed commitments, payment discrepancies, sensitive athlete concerns and potential contractual issues for leadership review.
- Coordinate athlete participation in product launches, content creation, social campaigns, appearances and other approved brand marketing initiatives
- Manage athlete schedules, briefing materials, product requirements, travel coordination, releases and activation follow-through with cross-functional teams.
- Maintain athlete plans, product priorities, tournament calendars and activation opportunities to support seasonal Sports Marketing planning; track athlete participation, content usage, deliverables and post-activation requirements to support accurate reporting and contractual accountability.
- Maintain accurate athlete profiles, contact information, product preferences, service histories, travel details and approved contractual obligation summaries; own daily updates to athlete trackers, team calendars, service dashboards, ticket inventories, payment records and outstanding action lists.
- Prepare recurring reports, presentations and operational summaries supporting athlete portfolio reviews, servicing performance, budgets and marketing activations; coordinate assigned team meetings, agendas, action logs and follow-up activities to support efficient communication and execution.
- Identify opportunities to improve servicing workflows, reporting accuracy, operational consistency and athlete experience through practical process enhancements
- Partner with Product Marketing, Athlete Services, Brand Marketing, Activation, Finance, Legal, Procurement and Travel to resolve athlete needs and execute commitments.
- Maintain trusted relationships with athletes, agents and external partners through professionalism, discretion and consistent representation of adidas Golf
- Independently resolve routine servicing matters within established policies and budgets while escalating sensitive, high-cost or contract-related decisions to appropriate leadership.
Required Experience & Qualifications
- Bachelor's degree in Marketing, Business, Sports Management or a related field, or equivalent relevant professional experience.
- Minimum 2 years of experience in sports marketing, athlete services, partnerships, events, operations, hospitality or a related industry.
- Strong organisational skills with demonstrated ability to manage multiple priorities, deadlines and service requests simultaneously.
- Excellent written and verbal communication skills with a professional, service-oriented approach to internal and external relationships.
- Strong attention to detail and accuracy in financial administration, scheduling, documentation and operational processes.
- Ability to exercise sound judgement, independently resolve routine issues and escalate sensitive or complex matters appropriately.
- Demonstrated ability to handle confidential athlete, contractual, personal and financial information with integrity and discretion.
- Strong cross-functional collaboration skills and ability to work effectively within a matrixed organisation.
- Proficiency in Microsoft 365 applications, including Excel, PowerPoint, Outlook and Teams.
- Working knowledge of golf, athlete partnerships and the role of Sports Marketing within a global consumer brand.
- Ability to travel domestically and internationally and work outside standard business hours based on tournament schedules, athlete needs and business priorities.
- Fluent English, written and spoken.
Preferred Skills
- Experience supporting professional, collegiate or emerging athletes within golf or another competitive sports environment.
- Familiarity with the Korn Ferry Tour, professional development tours, collegiate golf and NIL athlete partnerships.
- Experience working directly with athletes, agents, tournament representatives or sports industry partners.
- Experience coordinating athlete product servicing, payments, travel arrangements, tournament credentials or high-touch hospitality programmes.
- Exposure to sports marketing activation, athlete appearances, content production or brand campaign execution.
- Experience using SAP, purchasing platforms, contract management tools, travel systems or customer relationship management applications.
- Experience maintaining operational dashboards, athlete databases, financial trackers or recurring business reports.
- Familiarity with athlete endorsement agreements, contractual service obligations and sports marketing administration.
Workplace
- Based in Carlsbad, California, with adidas hybrid work policy: on-site Monday through Thursday and flexibility to work remotely on Fridays.
- In-office attendance may also be required on Fridays for collaborative activities, business meetings or presentations.
- Operates in a fast-paced, collaborative and event-driven Sports Marketing environment.
- Requires frequent coordination with athletes, agents, internal teams and external partners while managing competing deadlines and evolving business priorities.
- Domestic and international travel is required based on tournament schedules, athlete servicing needs, marketing activations and business priorities.
- Evening, weekend and nonstandard working hours may be necessary to support athlete commitments and events.
Salary
- Actual salary will be determined based on various factors, including the candidate's experience, qualifications, skills, competencies and proficiency for the role.
- Employees are eligible to earn an annual bonus based on both company and individual performance.
Benefits & Perks
- Comprehensive medical coverage including HSA with employer funding or FSA options, dental, vision and prescription plans.
- Adoption, surrogate and fertility support programmes.
- Short and long term disability coverage.
- Basic life and AD&D insurance with supplemental employee paid options.
- 401(k) plan and Stock Purchase Plan with employer match or applicable adidas contributions.
- Education assistance for eligible full-time employees.
- Paid parental and other eligible leave programmes.
- Flexible Time Off accrued at 0.4388 hours per day for employees with less than five years of service, increasing with tenure.
- Twelve Company-Designated paid holidays, including a Floating Holiday, plus milestone Service Time Off for eligible employees.
- Employee product discounts and access to wellness and Employee Assistance programmes.
- All benefits are subject to applicable eligibility requirements, company policies and governing plan documents.
About the Company
Adidas product creation and Sports Marketing teams bring together athlete insights, product innovation, operational excellence and authentic relationships to deliver exceptional experiences for athletes at every level of the game, and the company fosters a workplace culture built on respect, collaboration and opportunity where employees can grow, contribute and perform at their best. The company values diverse perspectives, experiences and backgrounds because they strengthen teams, drive innovation and help better serve athletes, consumers and communities.
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