Student Marketeer - University of Canada

Red Bull Student Marketeers are part of a brand and product ambassador programme. They understand Red Bull's target group and are responsible for driving brand image and product understanding on their university campus and in their region. The programme aims to reach new consumers, excite university students, increase sales and manage the Red Bull brand at a student level.

• Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
• Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and time, and answering consumer questions and concerns.
• Build and execute an insight-driven plan that is innovative and tailored to the campus, engaging and exciting students while bringing the brand to life.
• Create a strong network and establish and maintain relationships with key local individuals.
• Drive brand engagement on social media using authentic content.
• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
• Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond.
• Leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts and ensure perfect execution of defined store standards.
• Deliver executional excellence and show attention to detail, and maintain and upkeep all Student Marketeer tools to ensure a premium brand image.
• Plan and report activities via the dedicated online platform in a timely and accurate manner, and share ideas and collaborate with the team through regular face-to-face and online interaction.

• A second- or third-year student.
• Excellent communication skills.
• Charismatic, energetic, positive and outgoing personality.
• Highly approachable and social, with the ability to relate to different people on many occasions.
• Immersed in student life with a thorough understanding of the university, city and region, including behind-the-scenes activities and hot-spots.
• Creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
• Ability to manage part-time work and studies.
• Affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales.
• Connected with a variety of influential groups and individuals on campus.
• Passionate about the Red Bull brand and product.
• Valid driving licence.

• Ideally available to work some evenings and weekends.

• University campus and regional work.

• Flexibility over a 9 to 5 job.
• Creative working atmosphere.