Esports
Senior Data Analyst
Mid Level
Shanghai, China
hybrid
Full time
Job description
About the Role
Sits within the FC Mobile Data Team and reports to the Sr. Analytics Manager. It focuses on defining measurement and telemetry specifications, analysing player behaviour and business performance, and translating findings into prioritised actions.
Key Responsibilities
- Define measurements and instrumentation/telemetry specifications, including events, parameters, and schemas, to track in-game behaviour and partner requests.
- Perform deep dives on player segments, funnels, progression, churn, and spend, and translate findings into prioritised actions.
- Design and evaluate A/B and multivariate tests, and measure the impact of events, content updates, and campaigns.
- Build and maintain dashboards, recurring reports, and self-serve queries for daily performance to facilitate decision-making.
- Apply AI/ML techniques in data and analytics — such as segmentation, propensity, LTV/churn models, anomaly detection, and forecasting — to improve targeting and outcomes.
- Communicate insights through clear storytelling and recommendations to global partners.
Required Experience & Qualifications
- More than five years of experience in analytics or data roles.
- Advanced SQL plus Python or R.
- Strong foundation in statistics/experimentation and applied modelling.
- Experience with machine learning is required.
- Experience with large-scale data environments, such as Hadoop/Spark and Redshift/BigQuery/Snowflake.
- BI/dashboard experience, such as Tableau, Looker, or Power BI.
- Strong cross-functional collaboration and communication across regions and time zones.
- English is required.
Workplace
- Hybrid/Onsite with flexible work options.
Benefits & Perks
- Support for maintaining a healthy work-life balance.
- A relaxed working environment.
About the Company
EA SPORTS FC is one of the largest sports entertainment platforms in the world, redefining football with genre-leading interactive experiences and connecting a global community of fans to The World's Game through innovation and unrivalled authenticity. The team's culture emphasises creativity, respect for autonomy, and collaboration, and the team is passionate, innovative, and open to possibilities.
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