Esports
Customer Transformation Senior Manager
Mid Level
New York, United States
hybrid
Full time
Job description
About the Role
This role is a key member of the Transformation team, driving innovation across the organisation and collaborating with Promotions, Brand, Commercial, Data Science, Product, and MarTech. It focuses on Sportsbook rewards, loyalty, and customer experiences, helping to elevate revenue-driving initiatives at a premier gaming company. The role also involves building innovation capability and bringing 0-to-1 concepts to market before scaling what works into the core business.
Key Responsibilities
- Manage and develop 1-2 direct reports, help recruit top talent, and create an inspiring environment for learning and growth.
- Explore, identify and bring to market 0-to-1 initiatives across Sportsbook rewards, loyalty, and customer experiences, then scale what works into the core business.
- Drive commercial strategy and build business cases for new ideas, sizing opportunities, working with analysts to model expected impact, and prioritising the roadmap against effort and return.
- Frame ambiguous problems into clearly scoped workstreams by defining requirements, sequencing milestones, and maintaining continuous feedback loops with stakeholders.
- Partner with Product, Data Science, Promotions, Brand, Commercial, and MarTech to turn concepts into launched programs, aligning roadmaps and unblocking dependencies.
- Lead the design and execution of test plans, and ensure results are measured, socialised, and acted on.
- Own documentation and playbooks for initiatives so proven pilots can be handed off and repeated across the organisation.
- Define success metrics for each initiative and report performance to senior leadership with clear scale, iterate, or sunset recommendations.
- Maintain a prioritised pipeline of innovation opportunities by tracking competitor launches, emerging technology, and adjacent industries, and build deep expertise in FanDuel's business, competitive positioning
- And sports wagering landscape to translate it into actionable recommendations for senior stakeholders.
- Perform other such duties as assigned by the Company to meet evolving business needs.
Required Experience & Qualifications
- 6-8 years experience working in an innovation / transformation / strategy capacity.
- 2+ years experience in managing or mentoring people.
- Strong organizational skills and effective at project management.
- Strong understanding of performance metrics and reporting.
- Comfortable with querying and logic.
- An avid sports and gaming fan, and have played FanDuel or competitive products.
Preferred Skills
- Experience in a management consulting role.
- Experience with rewards / loyalty ecosystems.
- Experience driving and leading complex innovation initiatives.
- SQL knowledge.
- Bachelor's degree or equivalent industry experience.
- MBA or other graduate degree.
- Knowledge of sports and/or experience working within a heavily regulated industry.
Benefits & Perks
- Array of health plans to choose from, some as low as $0 per paycheck, including medical, vision, and dental insurance.
- Programs for fertility and family planning.
- Mental health support.
- Fitness benefits.
- Generous paid time off (PTO and sick leave), including paid personal time off, 14 paid company holidays, and paid sick time in accordance with applicable state and federal laws.
- Annual bonus and long-term incentive opportunities based on performance, including short-term or long-term incentive compensation such as cash bonuses and stock program participation.
- 401(k) with up to a 5% match.
- Commuter benefits.
- Pet insurance.
- Life insurance and disability insurance.
- Benefits differ across location, role, and level.
About the Company
FanDuel Group is the premier mobile gaming company in the United States and Canada, with a portfolio of leading brands across mobile wagering including FanDuel Sportsbook, FanDuel Casino, FanDuel Racing, and its daily fantasy sports product. FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognised brands and traded on the New York Stock Exchange (NYSE: FLUT).
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