Red Bull Student Marketeer - Thompson Rivers University

Red Bull Student Marketeers are part of a dynamic and empowered brand and product ambassador programme. They are responsible for driving the brand image and product understanding on their campus and in their region. The programme aims to reach new consumers, excite university students, increase sales and manage the Red Bull brand at campus.

• Represent Red Bull in a premium way by living the brand personality traits and company values in everyday interactions with consumers and customers.
• Grow the user base by inviting positive product trial and awareness through sampling at the right place and time, and competently answering consumer questions.
• Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at university.
• Create a strong network and establish and maintain relationships with key local individuals.
• Drive brand engagement on social media handles through authentic content and work at Red Bull and supported events to ensure an unforgettable brand experience.
• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
• Collaborate with sales to open new distribution points for Red Bull within the university campus and beyond.
• Leverage relevant Red Bull assets to keep the brand top of mind in sales accounts and ensure perfect execution of defined store standards.
• Deliver executional excellence with attention to detail, and share ideas and collaborate with the team through regular face-to-face and online interaction.
• Plan and report activities via the dedicated online platform in a timely and accurate manner, and contribute local insights, trends and opportunities to develop the Red Bull media business.

• Passion for the Red Bull brand and product.
• Excellent communication skills.
• Charismatic, energetic, positive and outgoing personality.
• Immersed in student life with thorough understanding of the collegiate landscape, city and region, including behind-the-scenes activities and hot-spots.
• Highly approachable and social, with the ability to relate to different people on many occasions.
• Creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative.
• Ability to manage part-time work and studies.
• Affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales.
• Connected with a diverse range of influential groups and individuals on campus.
• Full, valid Canadian driver's licence with a clear abstract.
• Available to work evenings and weekends.
• Fluency in English.
• University enrolment at Capilano University.

• Flexibility over a 9 to 5 job.
• A creative working atmosphere.