Clubs, Teams & Franchises
Striker
Mid Level
Rosario, Argentina
in office
Full time
Commercial & PartnershipsLicensing & MerchandisingBusiness Development
Job description
About the Role
The Striker role is responsible for executing in-store excellence, developing the Energy Drinks category and implementing company strategies across points of sale. It sits within Red Bull's Sales teams, which focus on key Off Premise and On Premise channels to ensure consumers can find Red Bull products whenever and wherever they want them. The role involves strategic planning, resource and merchandising allocation, relationship building with store decision-makers and creative problem-solving to improve execution KPIs and drive sales growth.
Key Responsibilities
- Execute in-store excellence, develop the Energy Drinks category and implement company strategies across points of sale, including strategic planning and efficient allocation of resources and merchandising materials.
- Cover all agreed outlets at optimum frequencies in a cost-effective manner, administer and develop the designated territory, and complete all allocated calls.
- Maintain and grow Perfect Stores databases covering availability and distribution, pricing, visibility, placements and messaging.
- Build quality relationships through effective communication and find creative solutions to customers' day-to-day challenges.
- Influence decision-makers by presenting compelling insights and commercial proposals.
- Manage orders to ensure Red Bull SKUs are in stock and on display at all times.
- Maintain stock levels necessary to secure continuous availability of Red Bull products in all covered outlets.
- Secure and where possible improve agreed in-store presence of the Red Bull brand.
- Ensure POS is correctly sited and up to date in all outlets and agreed promotions are in place and running from the first day.
- Complete administrative tasks accurately and on time and implement Head Office agreements according to merchandising standards.
Required Experience & Qualifications
- Degree in marketing, business administration, industrial engineering or a similar field is required.
- Minimum 2 years' market experience in consumer goods, with direct contact with market indicators and shopper behaviour.
- Intermediate to Advanced English is required.
- Strong analytical, logical, time planning, strategic and communication skills.
- Advanced Excel and PowerPoint skills.
Preferred Skills
- Commercial experience.
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