Media, Broadcast & Content
Senior Director, Product Management - New Business
Senior Level
New York, United Statesin office
Full time
Digital, Product & TechProduct Management$217k – 403k
Job description
About the Role
CNN is seeking a Sr. Product Director, New Businesses to lead the creation of new, standalone products focused on non-news experiences that enrich users' lives and drive the subscription business. The role sits within CNN's New Businesses team and involves close collaboration with product, design, engineering, research, editorial and analytics.
Key Responsibilities
- Lead CNN's New Businesses leadership team, partnering with design and engineering counterparts to steer delivery of non-news and standalone products that drive the subscription business, and bring product MVPs to market in a timely fashion.
- Validate product-market fit using data and qualitative feedback; iterate and improve successful features and products, and pivot or shut down those that do not fit.
- Orchestrate the design, build and evolution of the first wave of new standalone products.
- Partner closely with design on the development of new product and feature concepts and the strategy that frames those concepts.
- Lead a coordinated plan for delivery of products and features, working tightly with engineering and design on aggressive but achievable roadmaps.
- Lead a team of product directors and managers assigned to different initiatives, ensuring quality of product work and coaching the team through the New Development process.
- Empower and mentor the product team, foster a cohesive, committed, passionate, productive and positive environment, and champion new ideas.
- Represent New Business in the broader CNN product organisation through discipline rituals and settings, such as monthly product reviews, and lead cross-CNN collaborative conversations when necessary.
- Partner across the rest of the CNN product organisation to manage interdependencies and risks for delivery of New Business initiatives.
- Work with peers to foster a deep collaborative culture, promote partnership with cross-functional leads and senior leadership, and help create a culture of innovation that pushes the boundaries of CNN.
Required Experience & Qualifications
- 12+ years of product management experience.
- Experience delivering new end-to-end product experiences in the media space.
- Experience launching and developing new products and features, with comfort with the 0-1 nature of the work and expertise in navigating ambiguity confidently.
- Experience in people management, managing a team of 5+ people.
- Ability to craft concise and customer-centric product requirements and product vision documents while creating a compelling narrative.
- Strong communication skills to convey strategy, roadmap and product plans to the broader CNN community, including digital leadership and peers throughout the product organisation.
- Understanding of A/B testing methodologies and the ability to use data to inform product decisions.
- Excellent written and verbal communication skills to effectively communicate and present to stakeholders at all levels of the business.
- Strong ownership to deliver exceptional customer experiences and customer empathy.
- Experience developing consumer-facing experiences across multiple platforms (e.g., web, mobile, newsletters).
- Experience working with and managing the needs of multiple stakeholders and business teams.
- Experience driving clarity in ambiguous situations and driving forward progress.
- Experience with data analysis and driving insights and making business decisions through data.
Salary
- Actual salaries will vary based on job-related factors including geographic location, external market data, internal equity, skill set, experience, training, education, and/or performance.
- Base pay is one component of total compensation; other rewards may include annual bonuses, short- and long-term incentives, and programme-specific awards.
Benefits & Perks
- Health insurance coverage
- Employee wellness programme
- Life and disability insurance
- Retirement savings plan
- Paid holidays and sick time and vacation
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