Sporting Fashion & Goods
Senior Manager, Merchandising, Running Apparel GC
Mid Level
Shanghai, China
in office
Full time
Job description
About the Role
The GC Running Apparel Senior Merchandising Manager owns the future direction of Nike's Running Apparel business in Greater China, accountable for a consumer-right, profitable and distinctive apparel strategy that serves runners authentically and builds Nike's position as an inspiring industry leader. The role independently identifies growth opportunities, unlocks untapped spaces and translates global sport vision into a clear Greater China marketplace plan. It acts as a senior bridge between Global, Geo and cross-functional partners so that consumer insights, product opportunities and marketplace priorities are captured, aligned and executed with impact.
Key Responsibilities
- Own and lead the total vision and strategy for the Running Apparel line with an end-to-end business mindset, driving integrated, profitable and consumer-right assortments that express Nike Running's sport vision in the marketplace and deliver against Greater China business priorities.
- Lead the translation of Global and Geo sport vision into Greater China-relevant Running Apparel strategies grounded in deep marketplace, consumer and competitor understanding, independently assessing product lifecycle, material, colour
- Fit and design aesthetic needs for Greater China runners and acting as the key merchandising lead with GC Creation by applying strong apparel technical knowledge to consumer-right product solutions.
- Own and lead seasonal merchandising processes, including hindsighting, line planning, product adoption and module prioritisation, partnering closely with Global and Greater China cross-functional teams to make independent, insight-led decisions that ensure the right product execution
- Investment focus and marketplace impact.
- Lead and develop Running merchants to successfully land seasonal strategies, deliver business priorities and build stronger merchandising capability across the team.
- Support the Running Senior Director in cross-division initiatives to drive total Running merchandising and product goals.
- Independently identify growth opportunities, unlock untapped spaces and build credibility for Nike in Running Apparel.
- Act as a senior bridge between Global, Geo and cross-functional partners to ensure consumer insights, product opportunities and marketplace priorities are captured, aligned and executed with impact.
Required Experience & Qualifications
- Bachelor's degree and a minimum of 8-9 years of directly relevant apparel merchandising experience, including demonstrated ownership of business strategy, line planning and cross-functional execution.
- Demonstrated ability to simplify complex business situations into clear priorities, actionable direction and decision frameworks for the team, while maintaining composure and leadership under pressure and providing strong day-to-day and seasonal leadership to merchants
- Supervisors and professional staff.
- Demonstrated ability to own a category or business area independently, including setting strategic direction, making trade-off decisions, influencing senior partners and driving execution from insight to marketplace result.
- Strong communication and influencing skills, with the ability to align senior stakeholders, manage conflict constructively and drive decisions in a matrixed environment.
- Strong ability to interpret sales performance, consumer signals and marketplace data into actionable in-season plans, future line recommendations and strategic business decisions.
- Able to synthesise complex business situations and identify the highest-impact priorities.
- Manage the team by setting clear team and individual goals that align with merchandising priorities, business outcomes and capability-building expectations.
- Ability to clearly articulate goals and objectives, build strong networks and influence across functions, with demonstrated leadership capability including the ability to inspire, coach and mentor others while raising the effectiveness of the broader work group.
Preferred Skills
- End-to-end, direct buying experience is a bonus.
Workplace
- Greater China
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