Media, Broadcast & Content
Specialist, Business Development, APAC Experience
Mid Level
Shanghai, China
in office
Full time
Commercial & PartnershipsBusiness DevelopmentLicensing & MerchandisingPartnership Management
Job description
About the Role
The Specialist, Business Development, APAC Experience is a business development role based in Shanghai, supporting the BD Senior Director, APAC Experience in growing Warner Bros. Discovery's experiential entertainment business across the region, with a particular focus on China and Japan. The role is responsible for detailed business planning, partner follow-up and negotiation support for deals sourced by the team, as well as the ideation of new business concepts and experiential product formats tailored to local markets.
Key Responsibilities
- Assist in the development of new and existing experiential business opportunities (Owned & Operated and licensing) across China, Japan and broader APAC, as identified by the BD team.
- Assist with detailed business planning and deal terms structuring, including feasibility studies, deal economics, market sizing and business cases, to support deal sourcing, structuring and internal decision-making.
- Coordinate day-to-day partner follow-up and support the negotiation of commercial terms.
- Contribute ideas for new business concepts and support the development of experiential product formats tailored to local consumer trends and market opportunities.
- Support market research and competitive analysis on APAC experiential entertainment, tourism, retail and consumer trends, with a focus on China and Japan, to inform product ideation and existing site operations.
- Support relationship management with local partners, developers, operators and other stakeholders to support pipeline development.
- Help prepare presentations, proposals and other materials for internal stakeholders and external partners.
- Work with cross-functional teams including Global Experience, Creative, Legal and Finance to support deal execution and post-deal handover.
- Support the BD Senior Director and wider APAC Experience leadership on ad hoc strategic projects and market analysis.
Required Experience & Qualifications
- 2-5 years of relevant experience in business development, strategy, consulting, marketing or a commercial role, ideally within experiential entertainment, media, tourism, retail or consumer-facing sectors.
- Bachelor's degree required in Business, Economics, Finance, Marketing, Media or a related field.
- Strong business sense and exceptional communication skills.
- Highly self-motivated with a strong sense of ownership, able to navigate ambiguity and drive projects forward independently.
- Strong problem-solving and solutioning orientation, comfortable structuring and working through open-ended business questions.
- Genuine interest in and passion for the experience / experiential entertainment business.
- Good instinct for consumers and local market dynamics, with particular sensitivity to China and Japan.
- Strong business and commercial sense, including comfort building financial models and business cases.
- Excellent communication and interpersonal skills, able to build relationships across cultures, functions and seniority levels.
- Fluent in English and Mandarin.
- Detail-oriented and organised, with the ability to manage multiple work streams simultaneously.
Preferred Skills
- Experience working with, or strong exposure to, the Greater China and/or Japan markets.
- Japanese language ability.
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