Media, Broadcast & Content
Manager, Integrated Monetization Programs
Mid Level
Knoxville, United Statesin office
Full time
Commercial & PartnershipsPartnership ManagementBusiness Development
Job description
About the Role
This role serves as a key project management lead for WBD US Networks Digital's integrated partner programmes across social, site, and commerce platforms. The position is responsible for organising cross-functional workstreams, managing timelines and deliverables for select programmes, communicating priorities, and ensuring partner programmes move efficiently from concept and pitch through activation and completion. The role also proactively identifies scalable opportunities that can be leveraged across US Networks to drive incremental revenue growth.
Key Responsibilities
- Manage programme intake and planning by partnering with Ad Sales, Sales Solutions, Brand Marketing, Branded Entertainment, Commerce, and other stakeholders to gather requirements, clarify objectives, define scope, and translate partnership opportunities into actionable project plans.
- Own timelines, deliverables, and workflow by developing and maintaining project timelines, milestone trackers, deliverable lists, and status updates for assigned partner programmes, ensuring workstreams stay organised, visible, and on track from pitch through activation and completion.
- Coordinate cross-functional execution as the day-to-day coordination lead across internal teams and external partners, facilitating communication, running check-ins, documenting decisions, tracking next steps, and ensuring all contributors understand responsibilities and deadlines.
- Support packaging and go-to-market readiness by organising partner-facing materials, programme details, production inputs, and internal approvals so opportunities are clearly documented and ready for sales, client review, and activation.
- Support development of new opportunities by identifying potential turnkey and repeatable partnership concepts and working with Ad Sales, Sales Solutions, Brand Marketing, and other stakeholders to develop and prepare approved opportunities for market.
- Improve processes and programme consistency by creating and refining repeatable workflows, templates, trackers, and communication processes that make integrated partner programmes easier to manage, scale, and replicate across US Networks.
- Support adjacent initiatives by providing support to team members on other content monetisation initiatives as needed, contributing to the overall success of the team.
- Proactively identify scalable opportunities that can be leveraged across US Networks to drive incremental revenue growth.
Required Experience & Qualifications
- 10+ years of experience in project management, integrated marketing, brand partnerships, digital media, or related fields.
- Demonstrated ability to manage complex, cross-functional projects with multiple stakeholders, workstreams, dependencies, and deadlines.
- Strong planning, prioritisation, organisation, and follow-through skills, with exceptional attention to detail.
- Experience building and maintaining project plans, timelines, status trackers, action item logs, and stakeholder communications.
- Comfortable coordinating across Sales, Marketing, Creative, Production, Commerce, Operations, and other internal teams to keep programmes moving forward.
- Strong written, verbal, and visual communication skills, including the ability to summarise project status, flag risks, and communicate next steps clearly.
- Proficiency in PowerPoint and Excel.
- Strong understanding of social media platforms, digital content partnerships, branded content programmes, and emerging monetisation opportunities.
- Ability to create structure in ambiguous situations, solve problems proactively, and help teams align around shared goals and deliverables.
- Comfortable using available performance insights and stakeholder feedback to improve workflows, programme packaging, and future execution.
- Highly organised project manager able to balance strategic context with operational rigour.
- Comfortable building project plans, aligning stakeholders, tracking action items, escalating risks, and keeping multiple programmes moving at once.
- Strong communication, attention to detail, proactive problem-solving, and the ability to create structure around evolving advertiser, platform, and internal business needs.
Preferred Skills
- Experience with project management tools such as Airtable or similar platforms.
Create your account to access job details
Unlock full job descriptions, apply in seconds, and get access to roles matched to your experience and interests.

