Senior Media Analyst, Integrated Channels

The Senior Analyst joins FanDuel's Media Analytics team, supporting the company's Sports strategy. The role works closely with a variety of integrated media channel teams, including OTT and programmatic, to design and execute insightful analyses, automated solutions and tests. The analyst manages data, generates insights and communicates findings clearly to help guide where marketing investments are made and how the company competes in a high-growth industry.

• Serve as the go-to analytic resource answering questions about integrated channel performance, developing deep expertise in these channels and how their usage can be improved
• Manage relationships across internal and external stakeholders, prioritising competing requests and delivering the requested output punctually
• Work as an individual contributor on ambiguous and technically challenging analytics problems in support of integrated media channel teams
• Own data and use a range of analytic techniques to answer questions from key stakeholders
• Become an expert in media experimentation setup and execution, helping partner teams turn intent into results and make progress on learning agendas
• Develop creative and repeatable data visualisation solutions that provide regular visibility to leadership and stakeholder groups
• Leverage AI wherever possible to augment or automate reporting solutions
• Act as an exemplary lead to other analysts through coaching on analysis techniques and insights presentation
• Communicate project timelines and plans to manage workload, priorities and stakeholder expectations

• 4+ years of relevant work experience in an analytical, technical or commercial field
• Experience on or supporting acquisition/retention marketing teams, as well as familiarity with marketing data ecosystems
• Strong personal organisation and time management skills, with the ability to juggle multiple complex projects
• Proficiency in SQL
• Ability to identify and deliver on opportunities to productively leverage generative AI, preferably Claude Code or Codex
• Demonstrated experience using data visualisation software such as Tableau to convey analysis in an easy-to-digest format
• Strong verbal and written communication skills, with a demonstrable track record of influencing up, down and across organisations
• Experience working collaboratively with colleagues in other countries and time zones

• Practical experience managing tests and learning agendas and/or a solid foundational understanding of statistical concepts relevant to experimentation (A/B testing, difference-in-differences, etc.)
• Experience with one other programming language for data analysis and exploration, such as Python, R or Spark
• Interest in Fantasy Sports and/or Sports Gaming

• Hybrid working arrangement

• Array of health plans to choose from, some as low as $0 per paycheck, including programs for fertility and family planning, mental health support and fitness benefits
• Generous paid time off (PTO and sick leave)
• Annual bonus and long-term incentive opportunities based on performance
• 401k with up to a 5% match
• Commuter benefits
• Pet insurance
• Medical, vision and dental insurance
• Life insurance
• Disability insurance
• Eligibility for short-term or long-term incentive compensation, including cash bonuses and stock program participation
• Paid personal time off and 14 paid company holidays
• Paid sick time in accordance with all applicable state and federal laws

FanDuel Group is the premier mobile gaming company in the United States and Canada, with a portfolio of leading brands across mobile wagering including America's #1 Sportsbook, FanDuel Sportsbook; its iGaming platform, FanDuel Casino; FanDuel Racing in horse racing and advance-deposit wagering; and its daily fantasy sports product. FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator, traded on the New York Stock Exchange (NYSE: FLUT).