Leagues & Competitions
Digital and Broadcast Presenter - Freelance
Mid Level
London, United Kingdom
in office
Freelance
Apply by 16/11/2026
Job description
About the Role
This role bridges live broadcast coverage with digital discovery, sitting between new, younger audiences looking for platform-native, culturally tapped-in content and hardcore motorsport fans who demand depth, technical accuracy and paddock access. The position operates as a 70% digital and social content lead and a 30% live broadcast presenter, leading short-form video series while also delivering live hits from the grid, pit lane and paddock across global race weekends. The holder works across editorial and broadcast output, collaborating with teams and drivers in the paddock and contributing to editorial planning alongside wider content production.
Key Responsibilities
- Pitch, script and host platform-native formats for TikTok, Instagram Reels, YouTube Shorts and long-form YouTube.
- Turn complex GEN4 technical mechanics, energy management and sporting regulations into engaging, human-first stories for digital-first audiences.
- Own paddock driver access, building authentic relationships and trust with teams and drivers to capture candid behind-the-scenes moments.
- Deliver crisp live-to-air hits from the grid, pit lane and fan zones under strict timings and IFB (earpiece) direction.
- Conduct fast, high-EQ interviews with drivers and team principals before, during and after sessions.
- Adapt composedly to live-broadcast disruptions such as red flags, safety cars, penalty reviews and weather delays, filling airtime seamlessly without breaking stride.
- Take an active seat in editorial planning to co-develop, pitch and run original content franchises that drive audience growth, brand fame and fan retention.
- Spot pop-culture and lifestyle trends that broaden Formula E's cultural reach.
Required Experience & Qualifications
- On-camera charisma and broadcast poise: effortlessly charismatic, warm and inviting on camera, able to hold attention on a 15-second vertical video and a 3-minute live broadcast hit alike while putting guests at ease and driving the conversation.
- Motorsport credibility and technical translation: deep racing IQ, GEN4 technical fluency and archive recall, with demonstrated ability to translate complex EV powertrain, software and energy management concepts into analogies a new fan grasps instantly.
- Live event composure and high emotional intelligence: calm and composed under live IFB direction and high-pressure broadcast windows, with strong emotional intelligence to manage post-session driver reactions appropriately.
- Digital-native and culturally fluent: tapped into pop culture, lifestyle trends and short-form video mechanics, and a taste-driven creator who pitches, scripts and builds repeatable series rather than just reading autocue.
Preferred Skills
- Ability to write, produce or edit content beyond presenting.
- A global perspective or multilingual capabilities, including delivering interviews in a second calendar language.
Workplace
- Hammersmith, London (HQ) with trackside work worldwide and global race travel.
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