Media, Broadcast & Content
Head of Food and Beverage
Senior Level
Shanghai, China
in office
Full time
OperationsHealth & SafetyEvent Planning & DeliveryCatering & Concessions OpsCustomer ServiceFan ExperienceGeneral AdministrationFacilities Management
Job description
About the Role
The Head of Food and Beverage leads the Food & Beverage business at Warner Bros. Studio Tour Shanghai – The Making of Harry Potter, overseeing the operations of appointed caterers to drive revenue and exceed guest expectations through best-in-class product quality and an exceptional guest experience. The role reports to the Chief Operations Director and oversees 250+ staff via the appointed caterer.
Key Responsibilities
- Ensure revenue targets are achieved by maximising all commercial opportunities, including developing sales forecasts and implementing positive, well-documented action plans to maximise profit.
- Ensure appointed caterers' activities are delivered in line with Warner Bros. Studio Tour Shanghai guidelines and agreed service standards.
- Analyse and interpret business data and guest feedback, including review comments, to continuously enhance the product offering and service delivery.
- Support the development of new revenue streams, business opportunities and F&B initiatives connected to events and guest activations.
- Partner with the Event Sales team to ensure all events are planned and delivered to the highest standards, driving guest satisfaction and positive word-of-mouth.
- Lead, motivate and develop the leadership team and staff employed by appointed caterers, and oversee manpower planning, scheduling and rosters to align staffing levels with forecasted attendance.
- Lead and monitor health and safety policies and procedures to maintain a safe and clean environment for staff and visitors.
- Strategically manage staff training content and frequency to equip the team to meet visitor needs and deliver optimum service standards, support effective after-sales service to maintain customer loyalty and satisfaction, support the performance and development of direct reports
- And take responsibility for personal development through one-to-one coaching with the line manager.
- Drive continuous improvement in the F&B product offering and services, maximising margins through cost management and effective pricing to improve financial outcomes for appointed caterers and Warner Bros. Studio Tour Shanghai.
- Manage and administer brand approvals for products and services in coordination with the Global Franchise Development team, monitor stock levels held by caterers to proactively resolve out-of-stock risks
- And ensure outlets are visually merchandised to the highest standards with correct signage and POS materials.
- Compile information and prepare reports with a high level of accuracy, ensure administrative processes are complete and up to date, and manage and authorise purchase orders in accordance with WBSTS policy.
- Act as Building Controller during event activities, with responsibility for the site, health and safety for the tour and guests, and operational activity during event delivery, and support the WBSTS team as part of the duty management team within a seven-day rota including weekends and evenings
- Participating in Studio Tour cover as required, including weekends, bank holidays, school holiday periods and late-evening coverage.
Required Experience & Qualifications
- College degree or equivalent experience.
- Minimum 10+ years of experience in food & beverage team management, with at least 3 years in a Senior Manager role.
- Strong communication and coordination skills, able to work seamlessly with outsourced F&B teams, suppliers, visitors and other departments to coordinate resources effectively.
- Proficient in F&B service processes and safety rules, able to spot and resolve hidden safety risks and properly handle customer complaints to protect the company's brand image.
- Expert in F&B cost control, budgeting and financial management, with strong data analysis and decision-making skills and the ability to propose and implement effective improvement measures.
- Excellent leadership and team management experience, able to effectively motivate internal and outsourced team members to improve team performance.
- Strong stress resistance and problem-solving skills, able to respond quickly and properly to emergencies.
- Native-level Mandarin and business-level English.
Preferred Skills
- A background in leisure & entertainment, hospitality, or catering service industries is highly preferred.
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