Manager, Campaign Operations

This role involves coordinating operational work to launch integrated campaigns across Core and Olympics, translating campaign plans and briefs into clear operational requirements, timelines, dependencies and launch checklists, and maintain visibility into campaign status, milestones, blockers, approvals and launch readiness.

• Coordinate operational work to launch integrated campaigns across Core and Olympics, translating campaign plans and briefs into clear operational requirements, timelines, dependencies and launch checklists.
• Maintain visibility into campaign status, milestones, blockers, approvals and launch readiness
• Confirm required assets, audiences, landing pages, forms, tracking parameters and platform configurations are ready before launch
• Coordinate pre-launch reviews And support campaign launches across email, CRM, paid media, web, landing pages, forms and related digital experiences, ensuring open issues are assigned, tracked and resolved or escalated.
• Monitor campaign and data flows to identify failures, delays, broken connections or unexpected behaviour; build and maintain data health dashboards covering data-flow reliability, record volumes, processing status
• Lifecycle stage updates, marketing automation triggers, customer communications, conversion events and attribution tracking.
• Validate that records, submissions, audience updates, campaign responses, lifecycle changes, conversion events and other key signals move correctly between systems
• Establish repeatable QA standards, test cases, checklists and documentation for common campaign workflows
• Investigate operational issues, identify root causes, coordinate resolution with internal or agency partners, document outcomes And maintain launch-day and post-launch monitoring for priority campaigns with escalation based on agreed thresholds.
• Apply and reinforce UTM, naming, tagging and campaign taxonomy standards across Core and Olympics
• Partner with Marketing Analytics and channel owners to support accurate reporting and attribution
• Review campaign setup for consistency across platforms, properties, markets, audiences and business units
• Identify data-quality gaps and coordinate corrective actions with Marketing, Technology, Analytics and agency partners And maintain campaign operations documentation including process maps, ownership models, issue logs and standard operating procedures.
• Execute hands-on Marketing Operations work across campaign and customer-engagement platforms such as SFMC/Zeta, Salesforce, Data Cloud, UTM.io and comparable tools, configuring, testing, troubleshooting and documenting campaigns, audiences, forms, lead flows, automations, workflow changes
• Tracking and related operational requirements; coordinate platform requests, access requirements, integrations and operational dependencies; monitor platform usage
• Data quality and reliability; escalate technical issues to Technology or vendors; and help ensure Marketing teams use campaign platforms consistently in accordance with approved processes and governance standards.
• Partner with platform owners and Technology to support transitions, integrations and improvements to campaign workflows
• Partner with campaign leads and integrated marketers early in planning to identify operational needs and dependencies
• Maintain campaign calendars, workback plans, launch milestones and operational status updates
• Coordinate across teams when campaigns require multiple systems, channels, markets, brands or external partners And surface risks, resource constraints and unresolved decisions early enough to support effective prioritisation.
• Contribute to a consistent operating rhythm across Core and Olympics, including intake, planning, launch, monitoring and retrospective processes
• Lead identification, prioritisation and implementation of process improvements across campaign intake, planning, setup, QA, launch, monitoring and post-launch workflows
• Identify opportunities to reduce manual work and improve reliability through automation, better system design, reusable templates and standardised operating procedures And partner with Technology, Analytics and platform owners to scope, test, document and implement workflow and automation improvements.
• Produce recurring reporting on campaign operational health, including launch readiness, QA completion, data-flow status, data health, open issues, escalations and resolution timelines
• Provide clear status updates and decision-ready summaries for the Director of Marketing Operations and Analytics and campaign stakeholders And track recurring operational issues and convert post-launch learnings into updated processes, checklists, standards and operating practices.

• Error conditions and other key operational indicators; and perform and coordinate end-to-end QA and testing across the full customer lifecycle, including lead capture, CRM record creation, consent and subscription preferences, audience qualification/suppression/activation, sales routing
• 5+ years of experience in campaign operations, marketing operations, CRM operations, lifecycle marketing operations, digital marketing operations, or a related field.
• Experience coordinating multi-channel campaigns across email, CRM, paid media, web, landing pages, forms, or related digital experiences.
• Hands-on experience configuring, testing, troubleshooting, and operating campaign, CRM, marketing automation, or customer data platforms such as SFMC/Zeta, Salesforce, Data Cloud, UTM.io, or comparable tools.
• Strong understanding of campaign QA, testing, tracking governance, data flows, lead routing, lifecycle management, and launch-readiness practices.
• Experience managing campaign calendars, workback plans, dependencies, issue logs, and cross-functional deliverables.
• Strong attention to detail and the ability to identify issues in complex campaign setups and customer journeys.
• Ability to investigate problems, coordinate resolution across teams, and communicate risks clearly.
• Strong written and verbal communication skills, with the ability to provide concise, action-oriented status updates.
• Experience working with Marketing, Technology, Analytics, Sales, Creative, Content, and external agency partners.
• Working knowledge of marketing technology integrations, APIs, data validation, or basic troubleshooting methods.

• Bachelor's degree in Marketing, Business, Operations, Information Systems, or a related field preferred.
• Experience supporting high-volume campaign and event activity across multiple brands, markets, or business units.
• Experience in sports, entertainment, hospitality, travel, ticketing, ecommerce, or another complex customer-journey environment.
• Experience supporting major event campaigns, integrated marketing programs, or time-sensitive launches.
• Familiarity with project management and documentation tools such as Asana, Airtable, Confluence, Jira, or comparable platforms.
• Preferred experience using SQL for data validation, troubleshooting, reporting, or analysis.
• Experience with Omni or comparable data visualization and reporting software.
• Experience creating operating procedures, QA frameworks, launch checklists, or campaign governance standards.

• Hiring rate minimum: $67,500 annually (minimum will not fall below the applicable State/local minimum salary thresholds)
• Hiring rate maximum: $90,000 annually

• Locally competitive rewards packages, including base rate
• Robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings

On Location is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company that owns UFC, WWE and PBR and reaches 1 billion households across 210 countries and territories.