Head of Product Line Management Sportstyle Footwear

Leads a team of Product Line Managers and drives the regional Footwear product strategy across North and Latin America. It translates global brand direction into consumer-relevant and market-right product opportunities, acting as the voice of the North and Latin American consumer and marketplace within the global product organisation. The position partners closely with Merchandising, Sales, Design, Development and Marketing, and collaborates with global Footwear teams to align regional opportunities with global brand strategies.

• Lead, develop and inspire a team of Product Line Managers, fostering a high-performance culture through coaching, mentoring, objective setting and talent development.
• Act as the voice of the North and Latin American consumer and marketplace within the global product organisation, ensuring regional insights, cultural trends and account needs are reflected in future product direction while championing a deep understanding of consumer behaviour
• Marketplace dynamics and competitive trends to identify opportunities.
• Lead the team in creating seasonal product strategies, line architectures and product briefs that balance global vision with regional consumer, channel and marketplace opportunities.
• Build strong partnerships with Merchandising, Sales, Design, Development and Marketing to ensure product strategies are aligned and executed effectively across the region.
• Guide the team through key seasonal milestones, ensuring clear direction, timely decision-making and excellence in product creation execution.
• Drive strong collaboration with global Footwear teams to ensure regional opportunities are incorporated throughout the product creation process while maintaining alignment with global brand strategies.
• Ensure all product information, line plans and seasonal tools are maintained accurately and effectively within company systems and processes.
• Foster a consumer-first mindset and continuously evolve team capabilities, ways of working and organisational effectiveness to maximise impact across the region.

• 10+ years of experience in Product Line Management, Merchandising, Product Creation or a related function within the footwear, sportswear or lifestyle industry.
• Proven experience leading, coaching and developing high-performing teams.
• Deep understanding of North and Latin American consumers, marketplace dynamics and industry trends.
• Strong strategic, analytical and commercial mindset with the ability to translate consumer and marketplace insights into product opportunities.
• Excellent communication, presentation and stakeholder management skills, with the ability to influence across functions and regions.
• Experience working within complex global organisations and collaborating across multiple teams and markets.
• Passion for sportswear, streetwear, sport-fashion and consumer culture.
• Ability to thrive in a fast-paced environment while managing multiple priorities and seasonal timelines.
• Willingness to travel domestically and internationally as required.
• Bonus is provided in addition to base pay.
• Pay may vary depending on job-related knowledge, skills and experience.

• Bachelor's or Master's degree in Business, Marketing, Fashion Management or a related field is preferred.

• Corporate benefits are provided
• The source references a corporate benefit summary.

PUMA is a global sports brand creating footwear, apparel and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf and stichd, operates in 120+ countries, and has around 22,000 employees worldwide. PUMA is an Equal Employment Opportunity employer and prohibits discrimination and harassment of any type.