Clubs, Teams & Franchises
Striker - Sales Representative
Entry Level
Guatemala City, Guatemala
in office
Full time
Commercial & PartnershipsBusiness DevelopmentLicensing & Merchandising
Job description
About the Role
Develops a portfolio of Hypermarkets, Supermarkets, and Impulse accounts in a defined geographical area by implementing agreed merchandising standards. It is responsible for delivering maximum distribution and availability of Red Bull products, ensuring perfect execution of model store standards, and driving sales and volume growth in the territory. The position works with store managers, sales executives, and the Distribution Partner's merchandising team to build relationships and maintain in-store presence.
Key Responsibilities
- Develop a portfolio of Hypermarkets, Supermarkets, and Impulse accounts within a defined geographical area by implementing agreed merchandising standards.
- Deliver maximum distribution and availability of Red Bull products and drive sales and volume growth in the territory.
- Ensure perfect execution of defined model store standards and Perfect Store standards.
- Complete all allocated calls, cover the defined database, and ensure effective coverage of all agreed outlets at optimum frequencies in a cost-effective manner, including administration and development of the designated area.
- Influence decision makers by presenting compelling insights and commercial proposals, and negotiate with Store Managers for extra brand visibility, additional placements, or cooler placements.
- Secure and, where possible, improve the agreed in-store presence of the Red Bull brand, including correct and up-to-date placement of POS in all visited outlets.
- Ensure promotional compliance so agreed promotions are in place and running from the first day, and execute the planogram in every touchpoint according to Red Bull strategy and guidelines.
- Build strong customer relationships through first-class service, effective communication, and representation of Red Bull, communicating action plans and follow-ups in early work sessions with sales executives.
- Prepare training and train the merchandising team of the Distribution Partner across the country.
- Maintain stock levels for continuous availability, influence orders to keep Red Bull SKUs in stock and on display, complete administrative tasks accurately and on time, and prepare a monthly report on Modern Trade Market field execution with insights on promotional plans, competitive landscape
- Negotiations, additional placements, and PSA results.
Required Experience & Qualifications
- Car and updated driver's licence.
- Ability to manage and cultivate good relationships.
- Good selling skills: communication, negotiation and objection handling skills.
- Clear understanding of the off-premise channel (retail, impulse, non-traditional).
- Commercial awareness and a basic understanding of commercial maths.
- Basic knowledge of MS Office (Word, Excel, PowerPoint).
Workplace
- Field-based within a defined geographical territory.
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