About the role
The Marketing Manager will be responsible for developing and implementing the marketing strategy and general marketing activities to maximise promotion of ICC World T20 2020. This role will be a key member of the Commercial & Marketing team, who will be collectively striving to achieve the ultimate goal, being sell out matches across the two tournaments in 2020.
This is a unique opportunity for an experienced marketer to develop and execute the marketing, promotion and brand strategies for both the women’s and men’s events, spanning 13 venues across Australia in the same year!
- You are a degree qualified Marketer who has proven experience working in consumer and digital marketing, and a record of delivering customer and stakeholder results in a competitive marketplace
- You are an Innovative thinker, with a demonstrated ability to contribute to strategic above and below the line brand plans
- You are a born communicator with strong relationship building skills. You enjoy engaging with a wide variety of stakeholders and are easily able to adapt your style when necessary
- You are a leader who has the ability to engage and motivate a collaborative and high performing team
To be successful in this role, you must be someone who enjoys working in a high energy, innovative and fast paced setting, and is not afraid of hard work. Your extensive experience to date will have equipped you with the ability to create and deliver innovative solutions ideally gained within the major events or sporting landscape.
Come and join us in delivering one of the biggest sporting events in the world!
The ICC World T20 2020 is cricket’s ultimate prize in the fastest growing and most accessible format of the game. T20 is the vehicle to attract new, more diverse and younger audiences to the game.
In 2020, Australia has a unique opportunity to host this major global event. The eyes of the world will be on Australia as the 10 best women’s teams and 16 best men’s teams, compete to be crowned world champions. This will be the first time that the ICC World T20 has been held in Australia and follows the highly successful ICC Cricket World Cup 2015, staged across Australia and New Zealand, which delivered record-breaking attendances, visitation and global television audiences.
Please see the full job description attached and apply below.