Infront

Manager Social Media Strategist & Community

Infront Sports & Media
 
Location Zug, Switzerland
Posted 30/04/2018
Closes 30/05/2018
Sector Agencies & Sponsors, Media, Technology & Broadcast
Function Business Development & Sales, Strategy & Research
Contract Type Permanent
Hours Full Time
Salary Competitive
 

Job Description

Job Summary

The Social Media Specialist & Community Manager supports our clients to develop effective social media strategies, provide best practices and lead implementation projects. A coherent, consistent social media experience for audiences has to be delivered. It requires the development of cross-functional working relationships with internal and external stakeholders. This also includes having the talent to ensure creative content delivers on overarching channel / brand strategies, ensuring that content is distributed in the most effective way and monitored and evaluated appropriately.

  Job Requirements  

  • Develop a social media strategy and set goals to increase brand awareness and increase engagement for brands and rights holders in sport
  • Build social media best practices for sports rights holders and brands
  • Develop fresh and innovative creative approaches to curating social media content, utilising existing and new tools
  • Evaluate and learn through ensuring appropriate analysis and measurement of campaigns with support from our Data Analysts
  • Support in developing multi-channel and online to offline engagement models for our clients
  • Deliver outstanding and innovative digital marketing campaign

Experience and Competences

  • At least 2-4 years experience in social media management, community building and developing multi-channel strategies
  • Strong project management and budget management skills, ideally within a social media environment
  • Proven experience of having run social media accounts, either from scratch or inherited
  • Strong analytical mindset and approach, able to critically evaluate ideas and information
  • Knowledgeable of executing and optimising paid performance media campaigns
  • Successfully generated, owned and curated conversations across various social media platforms with measurable impact
  • Established relationships with talent and key influencers on social media to enrich social output and grow reach, to build an ‘address’ book of contacts and understand the community in a given sport or around a given brand
  • Developed the quality, style and tone of voice for each of the social media accounts and ensured that editorial content meets audience/user needs
  • Strong understanding of audience management and platform optimization techniques
  • Having delivered social creative campaigns, liaising with agencies, media planning and third parties, ensuring that all work is aligned with channel marketing plans/campaigns
  • A strong sense of editorial judgement, tone of voice and content creation
  • Knowledge and experience of millennial and centennial audiences and digital behaviours
  • Any experience within the sporting industry or an industry with similar sports related business and or a passion for sports is a plus
  • Professional experience with Chinese and/or other Asian social media platforms is a plus

Education

  • Bachelor degree in a relevant field is desirable
  • Excellent interpersonal and project management skills
  • Must be self-motivated, driven and able to work independently as well as part of a larger multi-national team
  • Strong understanding of digital and social analytics tools such as Google Analytics, FB Audience Insights, YT Analytics, Shareablee, SocialBakers and Tubular
  • Understanding of sports industry is a plus

Languages

  • Fluent in English
  • German and/or other languages a plus

Are you ready to contribute to transforming and enhancing every aspect of the sports industry? Unite your passion for sports with a rewarding career by joining our ONE team of talented, highly-motivated and hard-working individuals. Please submit your online application now on our career website.

Infront Sports & Media

Infront Sports & Media is a leading international sports marketing company.