Manager, Gaming, GMG

Shanghai, China
15 Nov 2016
31 Jan 2017
Contract Type
Full Time

Position Description: 

This Manager of Gaming role is responsible for leading NBAC interactive entertainment key initiatives and supporting ground-breaking entertainment products from inception to launch and operation. The successful candidate is a seasoned sports entertainment domain expert with a track record of producing and launching AAA digital interactive products involving multiple parties. At the same time, he/she is experienced with pragmatic marketing practices both online and offline to promote and brand NBA portfolio offerings.

Major Responsibilities: 

  • Create product roadmap, specify and document structure, information architecture, functionality and user flows across desktop and mobile web, mobile apps and social
  • Work with project management, design and engineering teams to ensure successful delivery of product enhancements and new features
  • Represent users and ensure their needs are front of mind throughout development
  • Drive content development and digital marketing planning to ensure a 7x24 product
  • Identify KPI and track performance against goals using web analytics
  • Explore innovative licensing and business model, create fun and interactive experience for NBA casual fans.
  • Support business development for new prospects and deal negotiation.
  • Be the key point of contact to external partners/vendors and internal functional teams to drive projects success.
  • Work closely with various stakeholders, both internal and external, to support their respective missions, and ensuring consistency in voice.
  • Support overall brand marketing and integration to NBA cross-departmental assets.

Required Experience & Knowledge: 

  • Strong knowledge and enthusiast of NBA and basketball.
  • Domain expertise at Sports derived business such as Sports Betting.
  • Minimum 5+ years of experience as a digital product owner.
  • Digital gaming production and marketing experience is preferred.
  • Experienced with responsive design, mobile web solutions and mobile apps
  • Must have strong organizational skills, including experience in building project plans, schedules and budgets.
  • Creative thinking and good presentation skills.
  • Must be highly motivated, proactive, self-starter with high energy and team spirit.
  • Fluency in written and verbal English and Mandarin.

Educational Background Required: 

  • Master or Bachelor degree with strong academic credentials.
  • Preferred fields of study: Engineering, Math/Statistics, or Sports Marketing.