How is analytics changing talent identification at The FA?

richard allen

Where talent identification was once based on subjectivity, the analytics revolution in sport has made the process anything but.

Richard Allen is the Head of Talent ID at the Football Association and uses data analytics as a key element of his work.

He sat down with our editorial partner, Innovation Enterprise, to discuss the importance of analytics in assessing athletic performance and also in identifying talent.

Watch the original video on the Innovation Enterprise website.

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