Creative Artists Agency (CAA)

Creative Artists Agency (CAA)

Creative Artists Agency (CAA) is the world’s leading entertainment and sports agency, with 22 global offices, including Los Angeles, New York, London, Munich and Beijing. Founded in 1975, CAA represents many of the most successful professionals working in film, television, music, theatre, video games, sport, and digital content, and provides a range of wide strategic marketing and consulting services to corporate clients. We are uniquely positioned to help brands across all aspects of ‘pop culture.

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CAA Sports represents more than 1,700 of the world’s best athletes in football, baseball, basketball, hockey, soccer, tennis, and golf, in addition to icons in individual sports, on-air broadcasters, coaches, and other pre-eminent personalities. Beyond traditional on-field athlete representation, CAA provides unique opportunities for clients off-field, in areas including licensing, endorsements, speaking, philanthropy, video games, and digital.

CAA Sports also works in the areas of broadcast rights, corporate marketing initiatives, and sports properties for sales/sponsorships. The London group is primarily focused on commercial sales, working on behalf of property rights holders, corporate brands, and high-profile athletes in sports and Brand Consulting, delivering custom solutions for global brands to achieve their marketing and business objectives.

Within CAA Brand Consulting, we have 200+ specialists working with over 35 leading brands. In London, our clients include Allianz, Betfair, Bose, Jaguar, Land Rover and Prudential. Our service offering spans across strategy, activation, comms, digital, events & hospitality.

There is also a unique culture within CAA – for a global agency, it has a ‘small agency feel’, with a great sense of teamwork, ambition, empowerment, energy, entrepreneurialism and fun.”

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